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The Earth Times | Posted August 7, 2002



Columnists

Media: How One South African Journalist Has Helped Heal Wounds of Apartheid
> BY RAHUL SINGH
Copyright © 2002 by The Earth Times. All rights reserved

JOHANNESBURG--At the Rio Earth Summit, ten years ago, South Africa was not present, for political reasons. Ten years later it is proudly hosting the biggest UN conference ever held. Many have marveled at how the transition from Apartheid to a black-dominated democracy took place in such a relatively peaceful and smooth manner, whereas a lot of people had predicted that rivers of blood would flow, with blacks avenging themselves against the whites. A key reason why the transition was so smooth is that, despite the odds, quite a few black Africans put aside bitterness strove to build an economically strong and democratically vibrant South Africa. Among them was a journalist, Thami Mazwai.

Jailed twice by the Apartheid regime, between 1963-65 and again between 1981-83, for refusing the cooperate with the police, after several years in journalism, in 1996, he decided to set up his own independent publishing company. But for that he needed to know something about management. So, he took an MBA degree, by correspondence, from the Henley Management College.

"I put in 250,000 Rand ($25,000), which was my entire life's savings," related Mazwai to the Earth Times, with a touch of pride. "Today, we have a turnover of 26 million Rand ($2.6 million) and are the second largest black-owned and controlled publishing house in the country." He has a staff of 34 and though he is both publisher and major shareholder, continues to write regularly, "to reduce costs."

His publishing company, Mafube, of which he is the CEO, brings out three award-winning magazines and has a five-year contract to bring out "Sawubona", the inflight magazine of South African Airways. The latest issue of "Sawubona" is a massive 240 pages, devoted largely to the World Summit on Sustainable Development (WSSD).

"When I decided to become an entrepreneur, there was a widespread feeling that black Africans could not do business," he admits. "This Afro-pessimism is still prevalent, because Africans do not have confidence in themselves for the simple reason that they have not been given responsibility in the past."

Mazwai, through example, is clearly bucking that feeling and restoring confidence in the ability of blacks to start and run a business successfully. "One of my pet subjects is small business enterprises because if we have more such black enterprises, we will have stronger economic growth, thereby addressing the problems of poverty, unemployment and also be able to develop different skills," he says. "But we have a long way to go because of weak management systems and due to the lack of education in the past."

What about the crime situation in South Africa? "Crime in South Africa is at the same level as the rest of the world," he replies with a touch of anger. "New York and London are both worse than Johannesburg and people get robbed outside the gates of the Vatican in Rome. People from the West have no business pointing fingers at us."

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