Zap2it.com Kicks-Off Summer Celebration of the Greatest Characters on TV

Online Poll Lets Users Vote for their Favorite Characters of the Decade LOS ANGELES, July 6
LOS ANGELES, July 6 /PRNewswire/ -- In a quest to identify and celebrate the greatest characters on TV, Zap2it.com, a leading entertainment news and listings site today launched its first annual "Greatest TV Characters" poll. The interactive poll asks Zap2it's audience of engaged TV fanatics to sound-off and vote on their favorite small screen characters of the current decade across a range of unique categories.

Beginning today, Zap2it visitors can select their most beloved in the first ten categories. New polls covering additional classifications will be introduced on the site throughout the summer. In all, polling will take place in 44 diverse categories including the following:

- Best Couple- Best Doctor
- Best Boss  - Best Villain
- Best Co-Worker - Best Sidekick
- Best Reality Personality   - Best Supernatural Entity
- Best College Student   - Best Super-Human
- Best President - Best Psychic/Medium
- Best Rebel - Best Alien
- Best Spy/Secret Agent  - Best Love Triangle
- Best Anti-Hero - Best Bromance
- Best Tough Girl- Best Ex's

Zap2it's expert editorial staff chose the character categories and chose the nominees, all of whom have appeared in new episodes of a TV series since January 1, 2000. Now they are putting the vote directly to Zap2it users.

"One of the biggest reasons our users love TV is the compelling characters they get to watch each week," said Joseph Kapsch, Editorial Director of Zap2it.com. "The best ones develop over time, and as this happens, TV fanatics just like us develop relationships with them. The 'Greatest TV Characters' poll gives Zap2it readers an opportunity to support the people, stories and shows they love."

The "Greatest TV Characters" poll is accessible at http://www.zap2it.com/greatest-tv-characters-poll and users can participate throughout the summer. Votes will be officially counted and winners in the various categories announced on August 24, 2009.

Compelling interactive features such as the "Greatest TV Characters" poll help Zap2it consistently deliver best-in-class engagement metrics. According to Nielsen NetView, Zap2it's audience spent an average of 18 minutes, 31 seconds per month on the site from January to May 2009. This performance bested the nearest competing entertainment website by more than five minutes.

About Zap2it.com

Zap2it.com is the online destination for more than 5 million TV and Movie fans who want to stay connected to popular shows, films, events, celebrities, and other fans. Zap2it is a service of Tribune Media Services, a division of Tribune Company. For more information about Zap2it, visit Zap2it.com/mediakit.

About Tribune Media Services

Tribune Media Services' Entertainment Products division is an international leader in entertainment navigation. It provides industry-leading databases of TV, movie and celebrity information; guides in print, online and on-screen formats; and advertising and marketing services to build audiences. For more information about TMS Entertainment Products visit TribuneMediaServices.com.

Media Contact:
Mark Yamada
Marketing Manager
Zap2it.com
Office: 213.237.2143
Email: myamada@zap2it.com

SOURCE Zap2it.com