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Zagat Survey and Handmark(R) Launch ZAGAT TO GO(SM) for Android

Posted : Fri, 06 Nov 2009 21:46:06 GMT
Author : Zagat Survey
Category : Press Release
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NEW YORK and KANSAS CITY, Mo., Nov. 6 /PRNewswire/ -- Zagat Survey, the world's leading provider of consumer survey-based leisure information, and Handmark®, a leading creator of mobile applications and services, launched ZAGAT TO GO(SM) for Android today. The application, developed by Handmark, provides Android customers fast, easy access to Zagat's trusted ratings and reviews for over 40,000 restaurants, hotels, nightspots and shops worldwide. It is available for $9.99 in the Android Market.

"We are continually innovating to provide Zagat's signature content on new platforms as they are introduced," said Nina Zagat, Co-Chair of Zagat Survey. "A unique feature of ZAGAT TO GO(SM) for Android is a location-based widget which gives users a nearby Zagat-rated restaurant recommendation."

"A mobile platform is only as cool as the available content," said Evan Conway, EVP of Marketing at Handmark. "We are proud to work with Zagat to support the Android platform and continue extending their trusted reviews and recommendations to mobile customers with ZAGAT TO GO(SM)."

ZAGAT TO GO(SM) offers Zagat's signature ratings and reviews, cost estimates, click-to-call, online reservation capabilities and photos. ZAGAT TO GO(SM) lets users search out establishments around the world by GPS, address, cuisine type, occasion and more.

ZAGAT TO GO(SM) for iPhone is currently the #1 grossing travel app in the Apple App Store. At the forefront of emerging technology, Zagat recently pioneered a Beta Twitter integration on the award-winning ZAGAT.mobi which gives users access to relevant tweets about selected Zagat-rated restaurants. For more information on any of Zagat's mobile products, please visit http://www.zagat.com/mobile.

About Zagat Survey, LLC
Known as the "burgundy bible," Zagat Survey is the world's most trusted source for information about where to eat, drink, stay and play around the globe, and as such has become a symbol of quality. Zagat Survey rates and reviews airlines, restaurants, hotels, nightlife, movies, music, golf, resorts, shopping, spas, and a range of other entertainment categories in over 100 countries and has been lauded as the "most up-to-date, comprehensive and reliable guides ever published" and as "a necessity second only to a valid credit card." Zagat content is available in print, on the Web, on mobile phones, and on TV. For more information, visit ZAGAT.com.

About Handmark
Handmark is a world-leading creator and distributor of mobile applications and services. The company delivers an engaging, customized experience for your mobile phone with the industry's best applications covering news and information, games, lifestyle and travel, reference and productivity, personalization and more. As one of the leading distributors of mobile content and storefronts for 10 years, Handmark has established itself as the premier mobile content partner.

SOURCE Zagat Survey


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