Thrill-Seekers and Fitness Fans: Dare to “RIDE!” in Virtual Cycling Spectacular

WHAT

Imagine dozens of riders on stationary bikes surrounded by lights, music and large projection screens inside the Avalon Hollywood nightclub. Southern California’s most sought-after cycling instructors take turns on stage, working with the lights and music to guide the participants on an exhilarating, energizing virtual journey through lush rainforests, misty mountains, deserted beaches, city lights.

The mind-bending—and body-challenging—event features six cycling sessions with acclaimed instructors from Los Angeles and Orange counties: Cindy Bell, Pedal Spin Studio, Montrose; Brandon Hament, The Cycle Annex, South Pasadena; Alan Harvey and Jeri Garcia, Bike2theBeat, Newport Beach; Skip Jennings, Schwinn master instructor; and Reilly Smith, Equinox, West Hollywood and Kinetic Cycling, Brentwood.

Tickets are $30 a session and can be purchased at www.ridetheevent.com. A portion of the net proceeds will benefit Olive Crest, the nonprofit organization serving abused and neglected children.

WHEN

Sunday, November 8
Noon-5:00pm

WHERE

Avalon Hollywood
1735 N. Vine Street
Hollywood, CA

WHO

• RIDE! is produced by award-winning digital scenographer Anaitté Vaccaro
• Bike2theBeat’s sessions will feature celebrity riders Reba Toney, KFSH/KKLA; La Fern Cusack, 710 ESPN; Jeremy Blacklow, Access Hollywood.com; Jamie Kiffel-Alcheh, Vital Juice LA; and actress/Olive Crest adoptive mom Frances Delgatty
• Grey’s Anatomy executive producer Krista Vernoff, co-author of The Game On! Diet, will sign books from 11:30am – 1:30pm

Current PR
Alison Hill, 714-287-2015
Alison@currentpr.com
or
Marisa Aguilar, 909-851-0613
Marisa@currentpr.com