NEW YORK - (Business Wire) Today, The Orchard (NASDAQ: ORCD) announced that it has entered an extensive and exclusive arrangement with One Haven Music and its Chairman and CEO, industry veteran Michael Caplan, who brings his seasoned A&R experience and extensive network of artist and label relationships to The Orchard. The Orchard will support One Haven projects as a turn-key, comprehensive entertainment solutions provider, with global sales and marketing; physical and digital distribution, business intelligence tools, solutions and support; synchronization licensing for film, television, and advertising; and in certain cases, co-investment capital.
Michael Caplan has been blazing new trails in the music business since 1983 when he began his career working for music industry exec Morris Levy. After holding marketing and promotions jobs for various record stores and labels, Caplan moved to the A&R department at Epic Records, where he held court for twenty years during which time he signed and helped to break artists such as Living Colour, Keb'Mo', Firehouse, Ginuwine, and G. Love; and forged new successes for established icons such as The Allman Brothers Band and Tower of Power, among others.
In 2003, Caplan left Sony Music to start Or Music, where he signed and broke hip hop artist Matisyahu and Grammy Award-winners Los Lonely Boys. In 2006, Caplan returned to Sony/BMG as Senior Vice President, A&R at Columbia Records before serving as Executive Vice President, A&R at leading independent Razor & Tie (currently an Orchard client).
Michael Caplan commented, “One Haven Music will establish itself as a label home for vital and original artists that allow them to touch and feel their fan base as well as grow their craft to its full potential. We are excited to be doing it at The Orchard, which was borne of the digital age... an organization that embraces change, rather than tries to stomp it out.”
As The Orchard/One Haven venture commences, Caplan, alongside One Haven President Jonathan Chang, will sign and provide A&R support to acts that will benefit from The Orchard’s widely recognized marketing and promotions strategies across physical and digital formats.
“Since the advent of digital, The Orchard has innovated at the service of independent artists and labels and been their aggressive advocate at the forefront of this exciting period of industry transformation. Our mantra has always been to build and monetize the audience and with this new label, One Haven Music, we will continue to grow and build on that foundation.” said Brad Navin, Executive Vice President and General Manager of The Orchard. “With this announcement, we pioneer an entirely new platform and product: Orchard as a turn-key solutions provider for those whose business is finding great talent and making great music. Michael’s keen ear and commercial sensibilities and vast industry network plug into Orchard’s global capabilities for an entirely new artist model. We look forward to proving out that it’s never been a better time to be an artist with talent, vision, and conviction.”
About The Orchard(R)
The Orchard (NASDAQ: ORCD) is a full service business partner for entertainment companies, music labels, recording artists and songwriters, film studios, and producers. Founded in 1997, the company drives sales across its retail network of more than 600 digital storefronts and mobile carriers in 59 countries. Headquartered in New York and London, with operations in 27 markets around the world, The Orchard offers a comprehensive suite of services focused on customized marketing and promotions, social media, sales development, and technology. An industry pioneer and continued innovator in digital media services, The Orchard fosters creativity and independence. For further information please visit www.theorchard.com
About One Haven Music
One Haven Music (“OHM”) is an independent entertainment company that records, manufactures, distributes and markets its artists. OHM was created to serve the creative needs of new and established artists. Expanding the one to one relation between artists and their fans, OHM will create amplified opportunities for artists to offer a broader range of music and experiences to fans, while consumers are given a chance to get closer than ever to their favorite artists. One Haven Music, LLC was established in 2009 and is based in New York, New York.
Forward Looking Statements
This release may contain certain forward-looking statements regarding The Orchard's expectations regarding future events and operating performance within the meaning of Federal Securities laws that are subject to certain risks and uncertainties and involve factors that may cause actual results to differ materially from those projected or suggested. Factors that could cause actual results to differ include, but are not limited to, the ability of The Orchard to distribute certain products, videos and artist recordings and provide certain marketing and other services. Undue reliance should not be placed on such forward-looking statements as they speak only as of the date hereof, and The Orchard undertakes no obligation to update these statements to reflect subsequent events or circumstances except as may be required by law. Additional factors that could cause actual results to differ materially from those projected or suggested in any forward-looking statements are contained in The Orchard's most recent periodic reports on Form 10-K and Form 10-Q that are filed with the Securities and Exchange Commission.
The Orchard:
Ignition Marketing
Jackie Price, 617-435-6603
jprice@ignitionmkt.com
or
For One Haven Music:
Vermillion Media Group
Ellyn Solis, 201-665-3942
ellyn@vermillionmediagroup.com
or
One Haven Music:
info@onehavenmusic.com
