LOS ANGELES, CA, Sept. 5 Dark-Night-IMAX-box
Movie Continues to Draw Big Crowds at IMAX(R)Theatres in Seventh Week
LOS ANGELES, CA, Sept. 5 /PRNewswire-FirstCall/ - IMAX Corporation (NASDAQ:IMAX; TSX:IMX) and Warner Bros. Pictures today announced that The Dark Knight: The IMAX Experience has crossed the $55 million mark in worldwide gross box office receipts after its seventh week of release. As of Friday, the film reached a total of $43.2 million from 101 IMAX screens domestically and $12 million from 41 IMAX screens internationally.
"The exceptional box office performance of The Dark Night in IMAX(R) theatres is contributing to the film's very strong legs and fantastic summer theatrical run," said Dan Fellman, President of Domestic Distribution, Warner Bros. Pictures. "Many repeat customers are experiencing the film in IMAX theatres."
"Chris Nolan's innovative vision is taking IMAX's format to new heights, and his film's impact on ticket sales is unprecedented," said IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. "The ability to cross this milestone so quickly shows us that more people are visiting IMAX theatres than ever before, underscoring the real potential and appetite for The IMAX Experience(R)."
"There's no stopping The Dark Knight," added Greg Foster, Chairman and President of IMAX Filmed Entertainment. "Thanks to a strong marketing campaign and release strategy from Warner Bros. Pictures, as well as an exceptionally well-made movie from Chris Nolan, IMAX theatres have been selling out shows all summer long. We're grateful to our partners, for incorporating IMAX into the design of this extraordinary film."
The Dark Knight: The IMAX Experience features six sequences filmed with IMAX cameras, which marks the first time ever that a major feature film has been even partially shot using IMAX cameras, marking a revolutionary integration of the two film formats.
About IMAX Corporation
IMAX Corporation is one of the world's leading entertainment technology companies, specializing in digital and film-based motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX theatres delivering the world's best cinematic presentations using proprietary IMAX, IMAX(R) 3D, and IMAX DMR technology. IMAX DMR is the Company's groundbreaking digital re-mastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience(R). IMAX's renowned projectors display crystal-clear images on the world's biggest screens, and the IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of June 30, 2008, there were 302 IMAX theatres operating in 40 countries.
IMAX(R), IMAX(R) 3D, IMAX DMR(R), IMAX(R) MPX(R), and The IMAX Experience(R) are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.
This press release contains forward-looking statements that are based on management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include ongoing discussions with the SEC and OSC relating to their ongoing inquiries and the Company's accounting, the performance of films, the signing of theatre system agreements, the viability of new technologies, businesses and products, the timing of theatre system deliveries, the mix of theatre systems shipped, the timing of the recognition of revenues and expenses on film production and distribution agreements, risks arising from potential material weaknesses in internal control over financial reporting and fluctuations in foreign currency and in the large format, general commercial exhibition and out-of-home entertainment markets. These factors and other risks and uncertainties are discussed in the Company's most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.
SOURCE IMAX Corporation
