Industry Visionaries Give Practical Advice on the Keys to Software Development Success SAN FRANCISCO, Sept. 11
SAN FRANCISCO, Sept. 11 /PRNewswire/ -- Think Services today announced
that two distinguished speakers have been chosen to keynote at Software
Development Best Practices 2008 Conference & Expo. The event, presented by Dr.
Dobb's Events, will take place October 27-30 at Boston's Hynes Convention
Center in conjunction with the Embedded Systems Conference. Now in its sixth
year, the brightest minds in the industry continue to gather at Software
Development Best Practices 2008 to learn about the latest business-critical
technologies, network with peers, engage with leading vendors and get
inspiration from software visionaries.
Joel Spolsky, author of the widely-read "Joel on Software" blog and
founder of Fog Creek Software, will present a keynote address on Monday,
October 27 entitled "Making Great Software." Spolsky will examine why in many
product categories, from software to consumer electronics, the product with
the most market share is often more expensive and less functional than the
number two product. He'll explore what causes this to happen and suggest some
ways to design a blue chip product that people love.
James McLurkin, world-renowned designer of robot swarms, will deliver an
interactive keynote on Thursday, October 30 entitled "Dances with Robots: The
Story of One Engineer, 112 Little Robots and the Toys, Insects and Star Wars
Movies that Made It All Possible." Society's views on robots, Hollywood's
portrayal of them, the current state of the art and the future of the
technology will be discussed, along with philosophical questions about the
nature of intelligence. McLurkin will give a live demonstration of his robots
swarms in action and will explain the technology required to produce group
behaviors on one hundred robots.
These two keynotes add to a lineup of 90+ speakers including:
-- Scott Ambler, the founder of the Agile Modeling, Agile Data, Agile
Unified Process and Enterprise Unified Process methodologies
-- David Chappell, vice president & chief technologist for
Service-Oriented Architecture at Oracle and co-author of many advanced Web
services standards
-- Ellen Gottesdiener, principal consultant at EBG Consulting and author
of "The Software Requirements Memory Jogger" -- the go-to industry guide for
requirements best practices
-- James Hobart, internationally recognized user interface design
consultant specializing in enterprise and Web-based applications
-- Terry Quatrani, Unified Modeling Language (UML) evangelist at IBM and
best-selling author of a number of books on visual modeling
-- Johanna Rothman, president of Rothman Consulting Group and the
industry's leading expert in the areas of project management, people
management, risk management and problem-solving
-- Bjarne Stroustrup, the designer and original implementer of the C++
programming language
-- Herb Sutter, a well-known authority on software development and the
lead architect of C++/CLI
-- Rebecca Wirfs-Brock, innovator in practical object analysis and design
techniques and president of Wirfs-Brock Associates
Detailed event information including exhibit and sponsorship opportunities
can be found at http://www.SDBestPractices.com. Early registration discounts
are available until Friday, September 19. Registration is free for members of
the press.
About Dr. Dobb's
Dr. Dobb's is recognized worldwide as the leading resource for the
professional software development community. With an award-winning monthly
publication (Dr. Dobb's Journal), worldwide technical events and conferences
(Dr. Dobb's Events) and one of the web's most comprehensive sites (Dr. Dobb's
Portal), Dr. Dobb's attracts the industry's most authoritative audience of
professional developers, architects and managers and provides marketing
partners highly actionable integrated marketing solutions to reach the
software development buying team.
About Think Services
Think Services connects specialized communities worldwide using innovative
media, educational events, consulting, training and certification. Providing
comprehensive opportunities for people to learn from, network with, and
inspire each other, Think Services builds strong brands and works within
communities to foster a unique affinity with its products and services. The
division's flagship products include the Game Developers Conference, the Webby
Award-winning Gamasutra.com, Game Developer magazine, the International
Customer Management Institute, HDI, and Dr. Dobb's Journal.
About United Business Media Limited (http://www.unitedbusinessmedia.com)
United Business Media Limited is a leading global business media company.
We inform markets and bring the world's buyers and sellers together at events,
online, in print, and with the information they need to do business
successfully. We focus on serving professional commercial communities, from
doctors to game developers, from journalists to jewelry traders, from farmers
to pharmacists around the world. Our 6,500 staff in more than 30 countries are
organized into specialist teams that serve these communities, helping them to
do business and their markets to work effectively and efficiently.
Contact:
Jenny Searles
Dr. Dobb's Events
415.947.6162
jsearles@think-services.com
SOURCE Think Services
