LONDON - (Business Wire) Natural replacement remains the single most dominant trigger for new deployment in the installed base of the world enterprise telephony market. Greenfield sites are leapfrogging to IP systems.
New analysis from Frost & Sullivan (http://www.enterprise.frost.com), World Enterprise Telephony Markets, finds that the market shipped more than 48.4 million lines in 2007 and estimates this to reach 62.1 million in 2013.
“Replacement continues to be the main driver for market growth and, more specifically, IP telephony adoption,” notes Frost & Sullivan Unified Communications Program Director Elka Popova. “Approximately 71.7 per cent of all lines shipped worldwide in 2007 were IP-capable.”
Central America/Latin America (CALA) is the fastest growing region followed by Asia Pacific (APAC). Both these markets have strong replacement activity in addition to greenfield deployments arising out of broad-based economic growth.
North America had the slowest growth, signifying high penetration levels of IP. For the first time, IP telephony revenues exceeded TDM telephony revenues in APAC in 2007. EMEA remained the largest region in the world enterprise telephony market. Amongst tier-1 vendors, Cisco experienced the fastest growth in EMEA.
However, IP penetration to the desktop remains low overall with North America boasting a relatively higher penetration than the other regions. A major challenge for IP telephony vendors is the fact that buying organisations prefer phased migration to forklift upgrades.
“Vendor consolidation might affect market confidence,” cautions Popova. “A weakening supplier position will boost buyers’ power, even as strong indications emerge of a price decline.”
Vendors are migrating from hardware to software models to preserve margins and improve competitive positions. They are increasingly relying on off-the-shelf hardware components in order to lower the cost of their solutions and to be able to focus their efforts and resources on advanced application development.
If you are interested in a virtual brochure, which provides manufacturers, end users and other industry participants with an overview of the world enterprise telephony markets, then send an e-mail to Joanna Lewandowska, Corporate Communications, at joanna.lewandowska@frost.com, with your full name, company name, title, telephone number, company e-mail address, company website, city, state and country. Upon receipt of the above information, an overview will be sent to you by e-mail.
World Enterprise Telephony Markets is part of the Enterprise Communications Growth Partnership Services Programme, which also includes research in the following markets: Hosted IP Telephony and VoIP Access Services, Voice and Unified Messaging Platforms, and Unified Communications Platforms. All research included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Interviews with the press are available.
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World Enterprise Telephony Markets
M270-62
Frost & Sullivan
Joanna Lewandowska, +48 22 390 41 46
Corporate Communications – Europe
joanna.lewandowska@frost.com
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Mireya Castilla, 210-247-3830
Corporate Communications – North America
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Sarah Lourdes, +603 6207-1030
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Caroline Lewis, +91-22-4001 3438
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Amelia Wong, +86 21 5407 5783, ext. 8669
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Patrick Cairns, +27 18 468 2315
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