SPOKANE, Wash., Aug. 6 WA-RLH-Preferred
SPOKANE, Wash., Aug. 6 /PRNewswire-FirstCall/ -- Red Lion Hotels
Corporation (NYSE: RLH) announced today that it has entered into an agreement
with Preferred Hotel Group to provide Red Lion R&R Club members access to more
than 450 independently owned luxury hotels and resorts worldwide. Red Lion
R&R Club members will soon be able to redeem points at Preferred Hotel Group
hotels and resorts in exciting destinations around the world.
"Since launching the Red Lion R&R Club in February 2008, Red Lion has
focused on making its new redemption program both easier to use and more
rewarding for its members," said Namrata Patel, Director of Marketing for Red
Lion Hotels. "Every aspect of the newly formed Red Lion R&R Club has been
refined to provide guests with consistently uncomplicated and genuine service.
This exciting redemption opportunity is another new benefit for our members,
To celebrate this alliance, redemption levels for stays at Preferred Hotel
Group properties around the world will start at a special introductory level
of 30,000 points."
The Preferred Hotel Group family of brands represents the finest
collection of independently owned and managed hotels and resorts in over
75 countries around the world. Brands participating in the Red Lion R&R Club
redemption program include: Preferred Hotels(R) & Resorts, Preferred
Boutique(TM), Summit Hotels & Resorts(TM), and Sterling Hotels(TM) brands.
"Red Lion Hotels is proud to be associated with Preferred Hotel Group,"
said Anupam Narayan, President and Chief Executive Officer, Red Lion Hotels.
"This agreement adds value to the hotels in both organizations and it gives
our Red Lion R&R Club members another value-added benefit."
The Red Lion R&R Club was launched earlier this year and membership has
grown substantially. Enrollment and other information about the Red Lion R&R
Club can be found at http://www.redlion.com/redlionrandrclub. For more
information about the program's redemption options, members can call Red Lion
R&R Club Member Service Center 24-hours a day, seven days a week. To redeem
their points for Preferred Hotels and Resorts stays, members would call the
toll-free number for the Red Lion R&R Club Member Service Center at
888-666-0563.
About Red Lion Hotels Corporation:
Red Lion Hotels Corporation is a hospitality and leisure company primarily
engaged in the ownership, operation and franchising of upscale and midscale
hotels under its Red Lion(R) brand. As of March 31, 2008 the RLH hotel
network was comprised of 53 hotels located in nine states and one Canadian
province, with 9,266 rooms and 441,640 square feet of meeting space. The
company also owns and operates an entertainment and event ticket distribution
business. For more information, please visit the company's website at
http://www.redlion.com.
About Preferred Hotel Group:
Preferred Hotel Group is proud to be celebrating 40 years as global leader
in the hospitality industry, delivering high-performance sales, marketing, and
technology solutions to 600+ independent hotels and resorts in more than
65 countries. Its family of brands represents a collection of the finest
hotels in the world and includes Preferred Hotels(R) & Resorts,
(http://www.preferredhotels.com); Preferred Boutique
(http://www.preferredboutique.com); Summit Hotels & Resorts
(http://www.summithotels.com); and Sterling Hotels
(http://www.sterlinghotels.com), and now Historic Hotels of America
(http://www.historichotels.org). For more information please visit
http://www.preferredhotelgroup.com.
Contact:
Red Lion Hotels Corporation
Namrata Patel, Director of Marketing
(509) 777-6326
Public Relations:
WongDoody
Sally Ghalayini, Associate / Public Relations
(206) 624-5325
SOURCE Red Lion Hotels Corporation
