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Parity Changes the Identity Management Landscape: Web Sites Can Issue Information Cards - For Free - with Launch of Parity's CardPress Service

Posted : Thu, 09 Oct 2008 11:02:10 GMT
Author : Parity
Category : Press Release
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Foundation Laid for Every Web Site to Issue and Accept Highly Secure Information Cards In About Two Days BOSTON, Oct. 9
BOSTON, Oct. 9 /PRNewswire/ --

Core News Facts:

-- Parity Inc., launches world's first service -- "CardPress(TM)" -- for
   issuing Information Cards
-- CardPress is FREE, and can be fully operational in about two days
-- Any website can now issue Information Cards to enable:
   -- Customer-centric identity management
   -- One-click login to their site
   -- Phishing protection for all customers
   -- Single sign-on (SSO) or "click-in" across multiple sites
   -- Eliminate current costs for login & password management (forgotten
  passwords)
-- Businesses can accept Information Cards to enable:
   -- One-click account creation
   -- Acceptance of 3rd-party-verified identity claims such as age or
  residency
   -- Reduced shopping cart abandonment by eliminating forgotten passwords
   -- Increased customer loyalty through a faster, more secure web
  experience
-- User benefits of Information Cards include:
   -- Identity management: One place to input, store and update all
  personal identity information
   -- Eliminate passwords, forever
   -- Simple "one-click" login at all of a user's favorite web sites
   -- Increased privacy and security
-- About CardPress:
   -- It is a free service
   -- Enables any web site to issue and accept Information Cards in a
  couple of days
   -- Always on, 24x7 software as a service (SaaS) solution
   -- Web sites access CardPress via a secure web-services API
   -- For more information go to http://www.parity.com/cardpress
-- Information Cards:
   -- Enjoy broad, worldwide industry support from many of the largest and
  most influential technology, financial, security and identity
  organizations
   -- Take a familiar offline consumer behavior -- using a card to provide
  information or prove identity -- and bring it to the online world
   -- Are card-shaped icons on a computer screen; a user can have one or
  many cards, each containing different information, and managed with
  an online "wallet"
   -- Allow users to assert information about themselves (name, email
  address), and soon will provide personal information verified by a
  trusted 3rd party like a bank or government entity (age, address)
   -- Are protected by sophisticated security measures engineered to be
  far more safe, convenient and user-controlled than today's web forms
  and logins
   -- Allow Web users to input and update the information in their "i
  cards," with different levels of detail for different purposes
  (social, business, casual, formal) and easily select the card they
  want to use for any given online interaction
   -- Are compatible with existing identity systems such as OpenID

Quote attributable to Paul Trevithick, CEO of Parity
"Information Cards represent the biggest web innovation since the browser. For the first time, people can prove things about themselves while online to create trust while preserving privacy and increasing security. With CardPress, Parity is making it simple for any website to take advantage of this innovation."
Quote attributable to Jack Connors, President of Parity
"By issuing Information Cards, web-based businesses are telling the world that they value customer privacy and a better web experience. CardPress is a cost-cutting, revenue-generating engine that helps businesses -- both small and large -- quickly and emphatically make this statement to their customers."
Links to Related Content
Information Cards (http://en.wikipedia.org/wiki/Information_Card)
User-centric Identity (video) (http://www.youtube.com/watch?v=edrcv-xUFtM)
Introduction to Digital Identity (video)
(http://www.youtube.com/watch?v=uNGcKhqGMCw&feature=related)
Paul Trevithick (blog) -- with links to dozens of identity management
bloggers (http://www.incontextblog.com/)

Tags
Information Cards
Digital Relationships
Data Portability
Digital Identity
Identity Management
OpenID
Web 2.0 Identity
Information Security

 Media Contact
 John Fitzsimmons
 781-223-5833
 johnfitzsimmons@parityinc.net
SOURCE Parity

Copyright © 2008 PR Newswire. All rights reserved.




Article : Parity Changes the Identity Management Landscape: Web Sites Can Issue Information Cards - For Free - with Launch of Parity's CardPress Service
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