MONTREAL, Oct. 24 /PRNewswire-FirstCall/ -- WANTED Technologies Corp. (TSX-V: WAN) announced today that the Houston Chronicle, an affiliate of Hearst Newspapers, has selected WANTED's new real estate advertising sales intelligence solutions.
Having experienced solid success with WANTED's sales intelligence solutions for recruitment advertising, the Houston Chronicle is laying the foundation to maintain market share and meet advertisers' needs by embracing the newest cutting-edge intelligence tool application from WANTED Technologies.
Todd Neal, vice president of classified advertising at the Chronicle, recognizes the need to keep a finger on the pulse of property sales in the Houston market. "We have been using feeds from the Multiple Listing Service (MLS) for years and now WANTED is providing an actionable, comprehensive complement to that information. We need to understand where ads are being placed online for property sales so we can take action and drive that business to our newspaper, both in print and online."
The sales representatives of the Houston Chronicle will receive intelligence reports for property sales ads in their markets and use those to prioritize and strategize sales contacts and presentations. The goal of WANTED's new tool is to open the door to more effective sales calls and to better serve the newspaper's advertisers by providing them with vital information, allowing them to increase ad revenue in that category.
About Hearst Newspapers
About WANTED Technologies Corp.
WANTED Technologies is a leading supplier of real-time sales and business intelligence solutions for the staffing and recruitment, real estate, and media classified advertising industries. Using its proprietary data mining, lead generation and CRM (Customer Relationship Management) integrated technologies, WANTED aggregates data from thousands of online job boards, real estate, newspapers and corporate Web sites in real time.
Currently, WANTED's data is used to optimize sales and for the implementation of marketing strategies within classified ads departments of major media organizations as well as by staffing firms, advertising agencies and by human resources specialists.
WANTED is also the exclusive data provider for The Conference Board's Help-Wanted Online Data Series(TM) a monthly economic indicator of job availability in the United States.
The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release. Any statement that appears prospective shall not be interpreted as such.
WANTED TECHNOLOGIES INC.
