Each course will be moderated and taught by subject matter experts from across the country, including award-winning authors, technology leaders and technology professionals. Powered, which worked with RadioShack to develop and host the course content at the new RadioShack Learning Center, is a provider of online consumer education programs for some of the world's leading brands, including HP and Sony.
"Customers give credit to RadioShack for its knowledgeable sales associates who help them understand new technologies and select the best solutions for their individual needs," said Cara Kinzey, RadioShack's senior vice president-information technologies. "We are now bringing that distinctive world-class customer service to online shoppers as well."
Kinzey said certain subjects regarding technology can appear daunting to some customers, so allowing them to gain a measure of comfort using a self- paced online course is a convenient solution. "More people each year are using the Internet to research and educate themselves about technology topics," Kinzey said. "Our goal with the RadioShack Learning Center is to help satisfy our customers' thirst for more in-depth knowledge about new technologies and translate that into a positive in-store or online shopping experience."
"Consumer electronic products are converging now more than ever, and retailers who best educate their customers on how to make the most of new technologies are the ones who will build brand loyalty and sell more products," said Dave Ellett, chairman and CEO of Powered. "We are thrilled that RadioShack has joined innovators like HP and Sony in selecting Powered to build their brand through such innovative online consumer education programs."
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About RadioShack Corporation
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