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Searchles Releases Social Media's First Push-me/Pull-me Widget

Posted : Fri, 19 Jan 2007 15:45:00 GMT
Author : Searchles
Category : Press Release
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WASHINGTON, Jan. 19  /PRNewswire/ -- Searchles(R) () -- the intelligent social search platform that gets smarter every time you use it -- today released a fully integrated widget that keeps web traffic where it should be -- on your site.  It is the first social widget that doesn't take the user off the source page to bookmark, tag, share or comment on content, automatically pushes and pulls tags and comments back to the source page, and recommends related content from the source site and elsewhere.
"The majority of social media sites marginalize original content by disconnecting the audience dialogue from the source," said Chris Seline, founder and CTO of Searchles. "Searchles' widget is the glue between people and the content they care about, helping users and websites leverage the power of our platform from anywhere on the web. It's an elegant, viral solution that delivers an enhanced, interactive experience for users while helping catalyze audience growth on the sites where it's deployed."
Targeted to blogs, online media, social networking, audio and video websites that want to tap into the viral power of social media while building closer connections between their audience and content -- the Searchles' widget is reliable, easy to use and simple to deploy. Among the key features:
* With the widget installed, users never leave the source website to bookmark, tag, share, group or comment on content. (Requires user registration at Searchles) * Tags and comments on the source website are automatically "pushed" into Searchles just as tags and comments at Searchles itself are automatically "pulled" back to the source site -- viewable instantly in both places. * Users can receive notifications to automatically know when another user has replied to their comments and are prompted to return. * By using your mouse to scroll over tags within the widget, Searchles will automatically recommend related content biased to the source site and then elsewhere on the web. (No registration required) * The Searchles' widget doesn't hog valuable site real estate -- it integrates very unobtrusively at the bottom of source content, collapsing and expanding within the source site as the user interacts. * Easy to install with just one line of code -- easy and intuitive to use.
About Searchles
Searchles is a highly scaleable "social search" platform that showcases expertise, enables collaboration with peers and instantly captures it in searchable knowledge indexes. The platform is a hybrid, combining aspects of "social bookmarking" and "social networking" technology with analytical "social search" capability.
Unlike other social sites that limit discovery through a "wisdom of the masses" approach, Searchles empowers users to determine who influences their discovery efforts, when and how through networks of trust. Network search enables users to discover content with personalized filtering features that include tags, keywords or a combination of both, as well as the ability to apply these same filters to search all postings, groups, friends, or friends' friends based on each user's personal criteria. By analyzing the associations and patterns between trusted people, sources, tags and content, Searchles is able to deliver more precise, relevant results while suggesting content and people related to each user's interests.
CONTACT: Amy M. Smith of WhiteOak Communications, +1-703-200-8218, or asmith (at) whiteoakcom.com, for Searchles
Searchles

Copyright © 2008 PR Newswire. All rights reserved.




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