LOS ANGELES, Dec. 24 /PRNewswire/ -- The Pollack PR Marketing Group (PPMG), a 22-year-old multi-specialty public relations and marketing agency, announced today that Axiotron, Inc. has retained the agency to develop its brand positioning and promote its flagship product, the Modbook, the first fully functional Apple-authorized tablet Mac(R) solution, among national online and traditional media.
Founded in January 2005, Axiotron(TM) is an award-winning Apple Proprietary Solution Provider that modifies and adapts consumer technologies to create performance enhanced new product solutions for niche communities and user groups. Axiotron's first customized technology product, the award-winning Modbook, is the first and only slate-style tablet Mac that seamlessly integrates an innovative pen-sensitive LCD tablet display with Apple's legendary ease of use and design sensibility.
As part of its commitment to the development and manufacture of intriguing digital lifestyle products for viable niche markets, Axiotron also licenses suitable components of its resulting intellectual property pool to other high tech vendors, Original Equipment Manufacturers (OEM), and Original Design Manufacturers (ODM).
"Axiotron's Modbook meets a need among a niche group of consumers, artists and design-oriented professionals and is poised to become a leading innovator in the technology industry," said Noemi Pollack, CEO of The Pollack PR Marketing Group. "We are delighted to support the roll out of the innovative Modbook and implement a strategically planned campaign that reaches deep into Mac-user's communities."
As part of PPMG's engagement, the agency will also support Axiotron's presence at the 2008 Macworld Conference and Expo.
About The Pollack PR Marketing Group
The Pollack PR Marketing Group (PPMG), based in Century City, CA is a mid-sized, multi-specialty agency with practice areas in consumer products and services, technology and professional services. The agency's clients range from Fortune 500 companies to start-up business. PPMG is a partner in The WORLDCOM Public Relations Group, a consortium of over 100 partners with offices around the world. For more information, visit http://www.ppmgcorp.com/.
The Pollack PR Marketing Group
