SAN MATEO, Calif., Nov. 19 /PRNewswire/ -- Siperian, Inc. -- developers of a leading master data management (MDM) platform -- recently hosted the 3rd annual gathering of the Company's customers and partners at an event to honor successful MDM deployments, discuss the overall business impact of implementing Siperian MDM Hub(TM), and learn more about the latest product enhancements and technology roadmaps. With more than one hundred and fifty attendees across fifty plus companies in attendance, Siperian's Masters User Conference 07 (SM07) included a variety of educational platforms, including a keynote presentation from Gartner's Research Vice President Andrew White, who discussed MDM marketplace trends and directions, industry best practices and the importance of a solid data governance and change management strategy. Additional sessions included a company update from Siperian CEO Peter Caswell, and presentations by Accenture, BusinessEdge Solutions, HighPoint Solutions and numerous Fortune 50 companies.
"Understanding the complexities of master data management is not an easy task, but the rewards are great," said Andrew White, Research Vice President, Gartner. "MDM increases the efficacy and value of a range of business decisions by creating a single view of master data across all parts of an enterprise. MDM cuts data redundancy, and helps to support business platforms and architecture strategies that enable agility, innovation, growth and efficiency. For the project to succeed, business leaders must push the MDM initiative, and ensure the proper governance of master data and cooperation among departments."
The event theme, MDM Deployed, showcased a wide range of MDM roll-outs across a variety of industries. As part of the event, Siperian presented the first ever MasterPiece Awards, honoring those customers with the most successful and innovative implementations of Siperian MDM Hub. A total of twenty organizations were presented with MasterPiece Awards after having demonstrated significant value and innovative ways of using the flexible Siperian MDM Hub to create solutions for their business.
Designed as an open exchange among peers and Siperian solution experts, the user conference allowed customers and partners to network and further their knowledge about MDM and Siperian MDM Hub. In recognition of their master data management efforts and after sharing their experiences with their peers, each attendee was dubbed a Siperian MasterMind after highlighting their MDM and Siperian domain expertise to attendees.
In an unprecedented show of support from partners and evidence of the expanding Siperian partner ecosystem, the conference was sponsored by fifteen major Siperian partners including Accenture, Acxiom, AddressDoctor, BusinessEdge Solutions, Business Objects, Computer Sciences Corporation, Dun & Bradstreet, Exeros, Harte-Hanks Trillium Software, HighPoint Solutions, Identity Systems, Lombardi Software, Pitney Bowes Group 1 Software, Silver Creek Systems, and Tata Consultancy Services.
"The conference allowed us to celebrate our customers' successes and to discuss ways in which, we can work together to continue pushing our technology forward and developing flexible products that meet their complex business requirements," commented Peter Caswell, Siperian CEO. "Not only did the conference demonstrate just how far the industry has come but, more importantly, it showed us how much our customers and partners support Siperian and the value we deliver to them and to the market."
Siperian's User Conference followed the recently announced Siperian MDM Hub XU release, the Company's latest MDM platform (See announcement dated 9.10.07 -- Siperian Advances Master Data Management Innovation with Siperian MDM Hub) and their accelerated integration with leading third party providers (see announcement dated 10.22.07 -- Siperian Expands Partnership Network to Help Companies Gain Master Data Management Value Faster). Customers were able to learn how Siperian's open and flexible architecture allows them to maximize the best-of-breed technologies upon which they have already standardized, while realizing significant business benefits faster.
About Siperian, Inc.
Siperian, Inc. is an innovative provider of the most flexible master data management platform. Siperian helps companies unify their critical data about customers, products, and organizations -- and delivers the most reliable, complete views of this data within existing business processes. Siperian MDM Hub(TM) offers the next generation of architectural flexibility for managing all types of master data with an integrated, model-driven software platform that adapts to your business requirements -- and delivers rapid return on investment on critical projects today while evolving to a complete enterprise master data management platform. Siperian's approach enables rapid implementation and has earned the company its reputation for leadership and proven success by meeting the complex requirements of market-leading companies in Financial Services, Health & Life Sciences, High-Tech, Manufacturing, and Communications and Media. With corporate headquarters in San Mateo, California, Siperian has offices throughout the United States and in Toronto, Canada, and an EMEA office in London. To learn more about Siperian visit http://www.siperian.com/ or call 1-866-747-3742.
Siperian and Siperian MDM Hub are trademarks of Siperian, Inc. The names of actual companies or products mentioned herein may be the trademarks of their respective owners.
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Siperian, Inc.
