DUBLIN, Ireland, Nov. 7 /PRNewswire/ -- edun LIVE (http://www.edun-live.com/) today announced a new Facebook Page where Facebook users can interact with edun LIVE, affiliate as a fan, customize t-shirts, and have their actions spread virally to their friends. edun LIVE created a Facebook Page to share information to Facebook users worldwide about how they can help to increase sustainable trade and employment opportunities in Africa by buying an edun LIVE blank tee.
"We are very excited to be part of Facebook. EDUN's philosophy and mission of creating sustainable employment in the developing world, especially in Africa, fits perfectly with Facebook's model of enabling efficient communication among people worldwide," says EDUN CEO Christian Kemp-Griffin. "Consumers want to do their part to do something good. Friends want to listen and help other friends. We are looking forward to connecting with Facebook users and their networks of friends to become fans of EDUN and help spread the stories of the people who make our clothes."
In addition, edun LIVE has partnered with Zazzle to offer the Merch Store application on the edun LIVE Facebook Page that enables users to create, purchase, and sell customizable edun LIVE blank tees. Zazzle is an on-demand retail platform for consumers and major brands that offers billions of retail quality, one-of-a-kind products shipped in 24 hours. Using edun LIVE as a canvas and Zazzle as the paintbrush, consumers will now not only be able to create art, but they'll also be able to help create jobs in Africa.
Facebook is a social utility that offers an efficient way for people to stay connected with their friends and the people around them. Facebook users communicate and share information through the social graph, the network of connections and relationships that exist in the world between people. With more than 52 million active users, Facebook is the sixth-most trafficked website in the United States.
Facebook Pages recently launched to allow users to interact and affiliate with businesses and organizations in the same way they interact with other user profiles. Users can go to the edun LIVE Facebook Page at http://www.facebook.com/edunlive and support it as a fan.
Once a fan of edun LIVE on Facebook, users can share information about the company with their friends and act as a trusted referral. Facebook users can interact directly with edun LIVE through the Facebook Page by adding reviews, writing on its Wall, uploading photos and in any other ways that edun LIVE enables.
More than 50 percent of Facebook users return to the site each day, providing businesses with unparalleled social distribution and the opportunity for an ongoing dialogue with their fans.
About edun LIVE
In 2005, EDUN (http://www.edunonline.com/), the socially conscious fashion brand created by Ali Hewson and Bono launched the edun LIVE (http://www.edun-live.com/) brand of blank t-shirts. The aim of edun LIVE is to drive sustainable employment in sub-Saharan Africa through high-volume sales of blank t-shirts to the merchandising and promotional products industries.
edun LIVE is 100% grow-to-sew African, meaning that from the cotton sourced, through the spinning and knitting, all the way to the final logo print on the inside of every shirt, those who work along the full value chain in sub-Saharan Africa benefit.
CONTACT: Bridget Russo, EDUN, 646.827.7563, bridget@edun.ie
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edun LIVE
