SAN DIEGO, Sept. 24 /PRNewswire/ -- mSpoke introduces FeedHub, http://www.feedhub.com/, to solve the real problem of information overload consuming everyone who actively reads online content. FeedHub is a next generation personalization solution that improves popular feed readers to save precious time by delivering only the relevant stories people want to read.
FeedHub cuts through the overwhelming volume of content published today by creating an individualized RSS feed that intelligently selects the most relevant posts from a set of feed sources.
Built on mSpoke's patent-pending mPower Adaptive Personalization Engine(TM), FeedHub is unique among next generation personalization solutions. It marries the power of world-class machine learning with the insights gained from human input. Combined, these go beyond personalization to create true individualization.
To get started, FeedHub analyzes the RSS feed sources (OPML) to understand topics and issues that are most important to a user. FeedHub then produces one smart feed which can be read through popular feed readers including Bloglines, Google Reader, and NetNewsWire. The new feed continuously learns "Memes," which represent individual content preferences that evolve and adapt over time.
FeedHub intelligently filters the stories based on personal reading habits and activity. Each story features a relevance "Spokometer" that indicates how well it matches personal interests. It also shows the most relevant Memes that selected each story and a link to see more details.
With FeedHub, a user can provide access to their digital identity -- for example del.icio.us or digg accounts -- giving FeedHub further insight to develop more personalized Memes. Feedhub.com also offers the ability to further customize preferences.
"We all face information overload every day," said Chris Shipley, executive producer of the DEMOfall 07 conference, where FeedHub debuted. "FeedHub puts people in control and saves them from drowning in content. By using personal preferences and dynamically adapting to their reading habits, FeedHub delivers the content they care about in individualized feeds to keep them informed without being overwhelmed."
About mSpoke
Based in Pittsburgh, PA, mSpoke has been providing next generation personalization solutions since 2006. Founded by CEO Dave Mawhinney, CTO Dean Thompson, and Co-Founder & VP, Business Development & Product Management Sean Ammirati, the mSpoke team has deep ties with Carnegie Mellon University, a recognized world leader in advanced computer science technologies.
mSpoke
