ARLINGTON, Texas, July 17 /PRNewswire/ -- Beginning today, harmony and balance have taken on new meaning in the natural wellness industry. Veria (pronounced ver-ee-ah), a company dedicated to bringing natural wellness to the mainstream, is launching its online wellness portal http://www.veria.com/. This international debut of the website is the first of its multi-integrated tiers that will have natural wellness consumers thinking differently -- about diet, about exercise and about life.
Veria will reach out to wellness consumers with an integrated, multifaceted approach combining a powerful internet portal with a television network of original programming, a national chain of Veria Wellness Centers and, launching in 2009, a selection of Veria services that includes a wellness helpline and lifestyle retreats dedicated to teaching alternative wellness treatments. The television network and initial wellness center locations are scheduled to debut this fall.
More than 200 million Americans express a strong desire to live more naturally, and an additional 80 million state that maintaining health and vitality is the most important goal in their lives. Veria is set to address the needs of a $100 billion dollar consumer market estimated to reach $1 trillion dollars by 2020.
As the first website of its kind, http://www.veria.com/ is a one-stop destination for those interested in making wellness a lifestyle. Through Veria's comprehensive online wellness encyclopedia, consumers will have a trusted source to conduct research, download videos and review the latest updates and articles on health and wellness. Web visitors will also be able to review trailers of exclusive upcoming Veria TV programs including Naturally Delicious with Ann Gentry, The Art of Living Gallery with Bob Reed, What a Relief with Master Herbalist Amanda McQuade-Crawford and The Genesis of Healing with Alastair Greener along with many others.
"Wellness begins with understanding natural ways of living and a desire to live in harmony with the natural world," said Subhash Chandra, founder of Veria. "People everywhere want to look and feel good and to live in peace and happiness. Veria expresses these fundamental human desires, shared by millions of people throughout the world."
The additional tiers of Veria include:
Veria Television
Veria Television will set a new benchmark. Produced in ultra crisp high definition, Veria Television will be the destination channel for the Natural Wellness lifestyle. Viewers will be able to access a full schedule of quality lifestyle original programming that will enable them to take control of their lives. Featuring a wide range of novel and entertaining shows, Veria will cover such areas as food and nutrition, travel, exercise, and alternative medicine and holistic health, redefining common perceptions about wellness.
Veria Wellness Centers
Later this year, Veria will open its first retail center with plans for over 400 centers across the United States. Wellness Centers will feature a full range of products including nutritional supplements, vitamins, aromatherapy, natural and organic beauty care products, candles, organic fiber clothing, books, yoga accessories and DVDs. Each center will include a personal day spa including such services as massage therapy, acupressure, reflexology, facial treatments and skin care. There will also be community spaces for yoga classes, seminars on issues in physical and emotional wellness, and more.
About Veria
Veria is the primary consumer brand of Natural Wellness USA, a wholly owned subsidiary of the Essel Group. The Essel Group is a multi-million dollar conglomerate encompassing television networks, cable systems, satellite communications, theme parks, and one of the world's largest packaging companies. For more information, go to http://www.veria.com/.
Contact:
Jan Carlson
StraightOut Media & Marketing
janc@straightoutmedia.com
214-705-2136
Veria
CONTACT: Jan Carlson of StraightOut Media & Marketing, +1-214-705-2136,
janc@straightoutmedia.com, for Veria
Web site: http://www.veria.com/
