The Professional of the 21st Century, a Blend of David Beckham, J.K. Rowling, Viggo Mortensen, Madonna and Fernando Alonso

LONDON, May 23 /PRNewswire/ --
    - According to Catenon, the Perfect Executive Combines the GeographicalMobility of the Footballer, the Creativity and Innovation of the Writer, theMulticultural Mindset of the Actor, the Flexibility of the Singer and theResults-Orientation of the Race Car Driver
    The ideal candidate for any European country is the one whonot only has the right training, a mastery of several different languages andthe willingness to relocate, but also displays a blend of some of the valuesof the footballer, the writer, the actor, the singer and the race car driver,according to an analysis by Catenon Worldwide Executive Search, aninternational company that undertakes global searches for professionals.
    The study concludes that despite the fact that they all workin a field other than business, all five possess the personality traits thatare most sought by companies. For example, Beckham's geographical mobility,J.K. Rowling's imagination and innovation, Mortensen's multiculturalism,Madonna's flexibility and Alonso's results-orientation are all qualities thatthe perfect executive should possess.
    Beckham's geographical mobility
    According to the executive search processes performed byCatenon, 30% of vacancies have been covered by looking for candidates in atleast four countries at the same time, whereas a mere two years ago 95% ofthe vacancies were covered by professionals in the country where the job was.
    Companies appreciate professionals who can also work in one oftheir subsidiaries in any country. To do so, they need professionals with thewillingness to relocate to other countries that David Beckham has shown inhis career, which has encompassed England, Spain and now the United States.
    J.K. Rowling's creativity, innovation and imagination
    Companies no longer only compete on products or technology.Nowadays human resources are the key to success and their most powerfulcompetitive advantage. Plus, doing things well is not enough, rather theyhave to be done in the most innovative and imaginative way.
    As a result, the imagination, innovation and creativity ofJ.K. Rowling, creator of the Harry Potter series, symbolise what is expectedof executives: that they are capable of resolving problems using theirimagination, and that they have the creative ability to find new paths andbold solutions.
    Mortensen's multiculturalism
    This is the age of open, multicultural minds, of professionalswho know how to adapt in order to live abroad. Companies have internalstructures which allow for coordination of a certain area for allgeographical markets.
    Executives need not only languages, they also need the enrichedexperience of having lived in different cultures. This is the caseof actor Viggo Mortensen: born in New York to a Danish father, Mortensen wasraised in Argentina and speaks English, Spanish and Danish perfectly.
    Madonna's "chameleon-like" flexibility
    Given the increasing dynamism of the current economicenvironment, companies put a premium on professionals who are capable ofwearing different hats.
    Madonna is a fine example of this ability to adapt todifferent stages. The once-provocative artist is now gaining accolades bywriting children's books. She's been successful in her various roles, showinga versatility that is a prerequisite for any job.
    Alonso's results-orientation
    The last attribute of the perfect executive is the ability tobe results-oriented. Companies mainly measure the ability to achieve goalsand objectives.
    Formula One race car driver Fernando Alonso is not onlyfocused on winning, he also has steadfastness, perseverance and the abilityto concentrate.
Catenon Worldwide Executive Search
For further information, Pablo Herreros, +34-915-768-220, pherreros@goodwill.es