Personal navigation device maker taps consumer electronics industry veteran Michael Roach to continue its growth and momentum in key markets CHICAGO, Oct. 13
CHICAGO, Oct. 13 /PRNewswire/ -- NAVIGON, one of the world's leading
providers of navigation products and solutions, today announced the
appointment of Michael Roach to the post of president for the Americas. Roach
will lead North American operations, based in Chicago, of
Germany-headquartered NAVIGON. He formerly served as director of U.S. sales
for LG Electronics, where for three years he helped grow the LG brand, widen
distribution and increase retail sales.
(Photo: http://www.newscom.com/cgi-bin/prnh/20081013/AQM047)
Roach brings extensive consumer electronics and retail experience to
NAVIGON, which launched its first consumer brand PND products in 2007 and
continues to introduce game-changing product innovations with its 2008 product
lineup. Prior to LG Electronics, Roach served as director of U.S. consumer
sales at ViewSonic Americas for three years and in various marketing and sales
roles at Sony Corporation of America for 13 years.
In his role as president for the Americas, Roach will lead all marketing
and sales functions for the Americas. He will report directly to Egon Minar,
chief sales officer at NAVIGON AG (Germany).
"Michael helped grow LG Electronics to a tier-one brand, forging strong
relationships with new and existing accounts and expanding the company's
consumer footprint," said Minar. "We are excited that he's chosen to join
NAVIGON Inc. and lead a team that is focused on taking NAVIGON to the next
level of consumer sales success."
Roach joins NAVIGON as the company is poised to launch its new 2008 Fall
Product Line. NAVIGON put itself on the PND map in 2007 with bold and
innovative features including Free Real-Time Traffic Updates for Life, Reality
View(TM), and Lane Assistant. Its new 2008 product line enhances these
features and offers new, exclusive and innovative features such as Landmark
View 3D, Voice Destination Entry and more.
"Even before joining NAVIGON, I had been impressed by how the company was
shaking up the PND category, with innovative features and new business
models," said Roach. "Consumer GPS is one of the fastest-growing categories in
consumer electronics and, though a relative newcomer, NAVIGON has already made
serious inroads. I am thrilled to be part of the company's drive to grow the
brand and the business and use my experience to continue the momentum NAVIGON
has in the marketplace."
About NAVIGON
NAVIGON INC. is one of the world's leading providers of navigation
products and software solutions. NAVIGON makes its own navigation brand
consumer products and creates software solutions for OEM customers operating
in personal navigation, wireless, and automotive sectors. Founded in 1991,
NAVIGON employs more than 400 people in Europe, North America and Asia. For
more information, visit http://www.navigon.com or
http://www.experiencenavigon.com.
SOURCE NAVIGON INC.
