SAN DIEGO, CA -- 11/09/09 --
Metatron Inc. (PINKSHEETS: MRNJ) today
announced that its wholly-owned subsidiary, i-Mobilize Inc., has released a
new eBook reader application called "iRead" on iTunes. The release of this
application opens the door for Metatron to enter the eBook publishing
industry on the iPhone and other mobile platforms.
eBooks are a rapidly growing industry. According to a new In-Stat forecast,
eBook sales worldwide will jump from $323 million in 2008 to nearly $9
billion in 2013. Today eBooks are one of the most popular categories on the
iTunes app store. According to mobile analytics company Flurry, this
category is so popular on the iPhone that it recently overtook even the
extremely popular games category.
Joe Riehl, CEO of Metatron, stated, "i-Mobilize has contracted with several
publishers to bring their catalogs to the iPhone and expects to have
hundreds on sale in the coming months. Pending i-Mobilize releases
currently under review by Apple include eBooks on health, personal finance,
business and entertainment."
Mr. Riehl added, "Our new eBook reader technology puts us on a level
playing field with the major players like Stanza and Amazon. Because of our
business model we can offer publishers better deals while maintaining
increased profit margins as compared to our competitors. i-Mobilize's new
reader gives us a powerful competitive edge in building strong e-book
market share."
About Metatron Inc.
Metatron Inc. is a diversified internet holding company with a mission to
harness the power of today's online and wireless consumer interactivity to
make daily life easier, more productive and more entertaining for people
all over the world. For more information on the Company, please visit
www.metatroninc.com.
About i-Mobilize Inc.
i-Mobilize's mission is to be a leading global provider and developer of
mobile applications for the iPhone, Palm's new Pre, BlackBerry, T-Mobile's
G1 and other mobile devices. Strategy Analytics claims the mobile content
market will reach $67 billion in 2009, up 18% from 2008.
Forward-Looking Statements
Any statements made in this press release which are not historical facts
contain certain forward-looking statements, as such term is defined in the
Private Litigation Reform Act of 1995, concerning potential developments
affecting the business, prospects, financial condition and other aspects of
the company to which this release pertains. These forward-looking
statements involve known and unknown risks, uncertainties and other factors
that may cause our actual results of the specific items described in this
release, and the company's operations generally, to differ materially from
what is projected in such forward-looking statements. Although such
statements are based upon the best judgments of management of the company
as of the date of this release, significant deviations in magnitude, timing
and other factors may result from business risks and uncertainties
including, without limitation, the company's dependence on third parties,
general market and economic conditions, technical factors, the availability
of outside capital, receipt of revenues and other factors, many of which
are beyond the control of the company. Although we believe that the
expectations reflected in the forward-looking statements are reasonable, we
cannot guarantee future results, levels of activity, performance, or
achievements. Moreover, neither we nor any other person assumes
responsibility for the accuracy and completeness of such statements, and we
disclaim any obligation to update information contained in any
forward-looking statement.
For more information contact:
Rikor Morginn
Investor Relations
(619) 550-4668
IR@metatroninc.com
