SALT LAKE CITY - (Business Wire) LinkTrust and RingRevenue have joined forces to offer pay-per-call services for merchants and networks, opening new streams of revenue for players in the performance based marketing industry. “We are excited about the potential for growth in this area,” said Bret Grow, president of LinkTrust. “Even with the increase in online purchasing and marketing, the potential to reach consumers making purchases over the phone is huge. But the question has always been: How do affiliates get paid for these leads?”
Consumers still make millions of purchases over the phone every day, and advertisers spend more than $200 billion dollars a year in offline marketing. The new LinkTrust pay-per-call service bridges the gap between pay-for-performance programs and offline sales. Now LinkTrust partners can more successfully promote those higher-ticket and more consultative products and services that have traditionally been harder to sell online. Affiliates get credit for any lead they generate, whether it's a call or a click.
“Merchants are converting calls into sales at rates of 30-50 percent and frequently see average order values of 1.5 to 2 times that of online orders,” said Jason Spievak, RingRevenue co-founder and CEO. “So merchants want those calls. LinkTrust’s new pay-per-call service enables LinkTrust partners to grow their transaction volume through a single platform they know and trust.”
The LinkTrust pay-per-call service makes it easy to create, track and manage call-based campaigns. Merchants and affiliates can use the real-time reporting and campaign management tools to maximize the ROI on their campaigns. The service is integrated with LinkTrust’s online tracking platform, so it’s easy to use and requires no complex technical integration for networks, merchants or affiliates.
“As the performance marketing landscape continues to evolve, we’re evolving with it,” Grow said. “We’re committed to providing the best tracking and management solutions to our customers, so it was a natural fit for us to partner with RingRevenue, the leader in tracking and managing call-based campaigns.”
LinkTrust pay-per-call is available to existing and new LinkTrust partners. For more information and a complete list of features and benefits of LinkTrust pay-per-call, visit: http://www.linktrust.com/paypercall.
About RingRevenue, Inc.
RingRevenue tracks and manages calls even better than clicks, making it easy for affiliate networks and advertising agencies to track purchases made by phone. RingRevenue’s patent-pending pay-per-call platform makes it easy for online and offline publishers to promote call-based campaigns through the leading affiliate networks, and the company’s proprietary call quality processing engine ensures delivery of the highest-quality callers to advertisers. RingRevenue provides its pay-per-call platform to several leading affiliate networks and agencies. For more information about RingRevenue or to schedule a demo, please visit www.ringrevenue.com or call 866-943-6426.
About Link Trust
LinkTrust Systems is the leader in hosted tracking solutions for the online marketing and advertising industry. LinkTrust has established strong relationships with industry leaders by consistently providing the most accurate tracking and highest level of customer support.
RingRevenueTM and Track Calls Like ClicksTM are pending trademarks in the U.S. All other trademarks are property of their respective owners. Other product or company names mentioned may be trademarks or trade names of their respective companies.
LinkTrust Systems
Carol-Lyn Jardine
Director of Marketing
Mobile: 801-358-6807
Office: 801-331-6945
Email: carol-lyn@linktrust.com
Web: www.linktrust.com
or
RingRevenue, Inc.
866-943-6426
press@ringrevenue.com
