ITVS Announces FUTURESTATES, a New Online Fictional Series to Explore Visions of Life in a Future America
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Tue, 03 Nov 2009 21:07:09 GMT |
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SAN FRANCISCO, CA -- 11/03/09 --
The
Independent Television Service (ITVS) announced today that it will
unveil key concepts of its new FUTURESTATES series at AFI's Digifest in Los
Angeles on November 5, 2009. The series, which will be made available
online beginning March 2010, will consist of 11 mini-features each 15
minutes in length, created by independent filmmakers exploring diverse
visions of what life might look like in an America of the future.
Initially, the series will be accessible exclusively online via ITVS's
redesigned website (launching in early 2010) and be available for free --
via streaming video -- on the new site's enhanced broadband video player.
"FUTURESTATES represents innovation on almost every front, beginning with
the content itself," says Sally Jo Fifer, ITVS President and CEO. "These
short programs are narrative films exploring many of today's complex social
issues by imagining how they play out in the world of tomorrow. But it's
not just the content that is innovative," adds Fifer. "We are launching this
series online, taking it directly to younger and diverse audiences who
don't typically watch public television."
Integral to ITVS's production of the series is the development of online
engagement activities with interactive features and opportunities for
viewers to express their own ideas about life in the decades and centuries
to come. ITVS has been collaborating with AFI's Digital Content Lab in
designing some of the interactive features to accompany the series,
including a crowd-sourced timeline of past and future events.
"Even though FUTURESTATES is a fictional series, we want to engage viewers
in a conversation about our world," says Matthew Meschery, ITVS Director of
Digital Initiatives. "In many ways, imagining the future helps us come
together around the challenges we face today. FUTURESTATES is definitely
not a TV series," adds Meschery. "It's a transmedia program for your
computer, your phone, and your TV too."
ITVS worked with over 20 of today's best and emerging indie filmmakers to
complete the 11 films to make up FUTURESTATES. Contributors include
acclaimed director Ramin Bahrani, whose mini-feature entitled PLASTIC BAG
is narrated by the legendary Werner Hertzog, Greg Pak 's MISTER GREEN and
Tze Chun's SILVER SLING.
FUTURESTATES brings together several key components of ITVS's strategy for
a sustainable competitive public media. "We know that fewer and fewer
people are watching programs through traditional appointment viewing. By
combining online viewing with a shorter-format and edgy content with a
sci-fi twist, we are going to new reach audiences with programs that
inspire and inform," says Fifer. "And of course, we are keenly interested
in making FUTURESTATES available for public television broadcast down the
road, and we aim to bring new audiences with us."
Contact:
Voleine Amilcar
ITVS
Email Contact
415-356-8383 X 244
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