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IronKey Named a CRN Emerging Tech Vendor

Posted : Mon, 30 Jun 2008 12:07:33 GMT
Author : IronKey
Category : Press Release
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Developer of World's Most Secure USB Flash Drive Recognized for Innovative Technology and Commitment to the Channel LOS ALTOS, Calif., June 30
LOS ALTOS, Calif., June 30 /PRNewswire/ -- IronKey, maker of the world's most secure flash drive, today announced it has been selected by Everything Channel as a CRN Emerging Tech vendor for its family of hardware-encrypted and managed flash drives. CRN's Emerging Tech list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology.
IronKey brings unprecedented mobile data security to individual, enterprise and government users. Its combination of security applications and services along with high-speed FIPS validated encryption deliver unmatched security for its USB drives, and protection of the data stored on them. IronKey's cross platform capabilities and remote policy enforcement enable network administrators to rapidly deploy in heterogeneous environments with complete control. Available in 1GB, 2GB, 4GB and 8GB models, IronKey devices are easy to use, and there is no need to install software or drivers. All user data on an IronKey is encrypted with high-speed, military-grade hardware encryption.
IronKey has been honored in the CRN Emerging Tech awards for its commitment to helping partners enhance their security portfolios with solutions that address new and emerging threats of data breach, identity theft and electronic fraud. With concerns about regulatory compliance and corporate reputation escalating, the channel has seen increasing demand from customers for USB security solutions that deliver total mobile data protection. IronKey enables its partners to deliver USB flash drive solutions that substantially reduce the risks associated with lost, stolen or copied flash drives.
The IronKey global channel partner program is designed to provide comprehensive support to channel partners, enabling them to drive new revenue streams and generate profit while fulfilling growing worldwide demand for IronKey's secure USB flash drives. The program provides both Elite VAR and Certified VAR levels, enabling resellers with varying business focuses to benefit from leading-edge security and management solutions for portable USB devices. The program comprises expansive services to empower partners throughout the marketing, sales, implementation and support processes including targeted product discounts, aggressive lead generation, dedicated sales managers, enterprise sales support and opportunity registration.
"We view our partnerships as integral to the growing adoption and success of our technology, and we are honored to be acknowledged with such an exclusive award," said Stewart Fox, vice president of sales at IronKey. "This recognition highlights both our leading-edge, hardware-based USB technology as well as our dedication to providing our partners with the expansive services and support they need to be successful, and we are proud to be distinguished by CRN as an emerging technology market leader."
According to the CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include: the technology is superior to other products in the market segment; the technology compliments a solution providers' existing practice areas; emerging vendors provide better service opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solutions providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.
"New and innovative vendor partners can help spur profitable new ideas that Solution Providers can use to build revenue and customer loyalty, and the CRN Emerging Tech list is where Solution Providers go to find these vendors," said Robert C. Demarzo, senior vice president and editorial director, Everything Channel editorial.
Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They have demonstrated that their direct sales mix is trending down as evidenced by the company's revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.
About IronKey
IronKey products and services bring the power of authentication, encryption, identity management, and privacy to consumers and businesses around the world. We blend world-class security expertise with product design that emphasizes usability, simplicity, and accessibility. All IronKey products -- IronKey Enterprise, IronKey Personal, IronKey Basic -- are FIPS 140-2 Level 2 certified.
The IronKey Team consists of experts in consumer devices, information security, privacy and secure banking technologies, with prior executive roles at Apple, Arcot Systems, Earthlink, Entrust, First Data Corp, GeoTrust, PayPal, RedCannon, RSA Security, Teros, Tumbleweed, Valicert, and VISA.
Founded in 2005, IronKey is privately held and based in Los Altos, CA. For more information, visit: http://www.ironkey.com.
About CRN
CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company's sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at http://www.channelweb.com.
Everything Channel (http://www.everythingchannel.com, http://www.channelweb.com)
Everything Channel, formerly CMP Channel, is the global leader in technology sales and serves as the one stop shop for the sales channel that drives 75 percent of technology sales throughout the world. IT suppliers and Solution Providers turn to Everything Channel to manage and accelerate their business. Everything Channel provides the answer to strategy and branding, online marketing, research/market intelligence, lead generation, branded and custom events, education and workflow tools targeted to those who buy and sell through the Channel. Everything Channel is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.
SOURCE IronKey

Copyright © 2008 PR Newswire. All rights reserved.




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