WASHINGTON, Feb. 19 /PRNewswire/ -- The HROA today announced a relationship with The Devon Group, a public relations and marketing services company that specializes in outsourcing, as its PR agency of record. Under the terms of the agreement, The Devon Group will promote HROA's thought leadership and membership benefits to global companies seeking to transform their organizations through human resource outsourcing (HRO).
The HROA provides independent, unbiased expert- and peer-based support to its members. It does this by working to establish standards and practices for HR Transformation and Outsourcing and providing networking, knowledge-sharing events, independent research and professional development programs. The HROA is overseen by its Board of Trustees, which is comprised of a group of world- renowned HR and HRO experts.
The Devon Group is one of the world's leading subject matter experts in human resource and workplace-related subject matter, such as labor and careers; sourcing and recruitment; onboarding and offboarding; compensation and benefits; talent/performance management and succession planning; HR technology; and the rapidly evolving category of HR business process outsourcing. During its 14-year tenure, the company has represented numerous human capital management and outsourcing market leaders.
Richard Crespin, Global Executive Director of HROA, said, "The HROA is committed to getting practical information and resources into the hands of our new and existing members. A public relations program is a critical component to the success of this initiative and partnering with The Devon Group will help us achieve our goals."
Jeanne Achille, CEO of The Devon Group, commented, "The HROA has earned the respect of both buyers and sellers in the HRO category and we are honored to support them." She continued, "HRO is one of the prime drivers in organizational transformation. While the initial impetus for HRO decisions might have been cost reduction-centric, many companies have come to realize significant process improvements, new service delivery models and better talent management."
More information about the HROA's press releases and upcoming events can be accessed at http://www.hroa.org/.
About The Devon Group
Founded in 1994, The Devon Group delivers quantifiable public relations and marketing results to a wide variety of companies and organizations. The Company's full range of PR and marketing services build recognition for new products and services while increasing qualified sales leads. The Devon Group has won numerous awards for writing outstanding feature stories and press releases as well as designing and executing local, national and global media campaigns.
Headquartered in Shrewsbury, N.J., The Devon Group has offices in London and Waltham, Mass. The Company has achieved WBENC certification, one of the most widely recognized and respected certifications in the U.S. For more information about The Devon Group, please visit http://www.devonpr.com/.
About the HROA
The HROA is the definitive independent organization for all those who purchase, provide, or participate in HR transformation and outsourcing. Its membership encompasses over 7,500 HR executives, including the largest 50 buyers, the top 30 providers, the leading sourcing advisors and attorneys, and the best thought leaders in HR Transformation. The HROA brings its diverse membership together to set standards and practices, provide peer networking, and maintain a robust curriculum. For more information, visit http://www.hroa.org/.
The Devon Group
