McGraw-Hill Construction releases first ever global-scale green building market research report at China Green Building and Energy Efficiency Conference in Shanghai SHANGHAI, China, Sept. 18
SHANGHAI, China, Sept. 18 /PRNewswire-FirstCall/ -- McGraw-Hill
Construction (MHC), part of The McGraw-Hill Companies (NYSE: MHP), today
released the first-ever global look at green building market trends in a new
SmartMarket Report, Global Green Building Trends: Market Growth and
Perspectives from Around the World. Key findings from the report, which covers
market activity, key triggers and obstacles, and trends in renewable energy
driving green building in seven regions around the world, were presented today
at MHC's 2008 Green Building & Energy Efficiency International Conference at
the Shanghai World Financial Center.
Produced in partnership with the World Green Building Council (WorldGBC),
the report is based on a survey of early market adopters in 45 countries.
Major findings include:
-- By 2013, 53% of responding firms expect to be largely dedicated to
green building (on over 60% of projects), up from 30% today.
-- The fastest growing regional green building market is Asia, where the
population of firms largely dedicated to green building is expected to jump
from 36% today to 73% in 2013.
-- 86% of firms expect rapid or steady growth in sales and profit levels
associated with green building.
-- Solar power is the most common form of renewable energy in every
region, used by over half (52%) of industry professionals today and expected
to grow to 76% in the next five years. The most dramatic growth is expected in
wind power use (57% expected in 2013, up from 20% today), followed closely by
geothermal power (expected to double from 22% today to 45% in 2013).
-- "The right thing to do" is the top business reason driving green
building around the world. "Supporting the domestic economy" is prominent in
Sub-Saharan Africa and the Middle East/North Africa, while "environmental
regulations" are driving market activity in Asia and Europe.
"Green building has truly become a global movement," said Harvey M.
Bernstein, McGraw-Hill Construction vice president of Industry Analytics,
Alliances and Strategic Initiatives. "Firms around the world are awakening to
the positive business, environmental and societal impacts of green building,
and there is a growing need for market intelligence about global and regional
trends. The level and nature of market activity varies by region, but overall
we are seeing widespread growth as green becomes increasingly visible
throughout the global marketplace."
"It's important to recognize that buildings and infrastructure globally
contribute 40% of the green house gas emissions that are forcing climate
change," said Andrew Bowerbank, World Green Building Council executive
director. "This is more than what the transportation or manufacturing sectors
contribute. It is critical now that industry leaders recognize current
environmental opportunities in the marketplace and begin to collaborate to
demonstrate effective solutions."
For more information on WorldGBC, please visit www.worldgbc.org.
To order a copy of Global Green Building Trends: Market Growth and
Perspectives from Around the World SmartMarket Report, visit the McGraw-Hill
Construction store online at www.analyticsstore.construction.com. Previous
SmartMarket Reports also available online include Greening of Corporate
America, Education Green Building, Health Care Green Building, and The Green
Builder: Navigating for Success in a Down Market (pre-order for Sept. 26). In
addition, McGraw-Hill Construction will release several reports at GreenBuild
(booth #1410), including the first-ever 2009 Green Outlook Report, The Green
Home Consumer SmartMarket Report, and Commercial and Institutional Green
Buildings SmartMarket Report.
About McGraw-Hill Construction
McGraw-Hill Construction connects people, projects and products across the
design and construction industry. For more than a century, the Company has
remained North America's leading provider of construction project information,
plans and specifications, product information, industry news, and industry
trends and forecasts. In print and online, the Company offers a variety of
tools, applications, and resources that easily integrate with its customers'
workflows. Backed by the power of Dodge, Sweets, Architectural Record,
Engineering News-Record (ENR), GreenSource and 11 regional publications,
McGraw-Hill Construction serves more than one million customers within the
$4.6 trillion global construction community. To learn more, visit
www.construction.com.
About The McGraw-Hill Companies
Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global
information services provider meeting worldwide needs in the financial
services, education and business information markets through leading brands
including Standard & Poor's, McGraw-Hill Education, BusinessWeek and J.D.
Power and Associates. The Corporation has more than 280 offices in 40
countries. Sales in 2007 were $6.8 billion. Additional information is
available at www.mcgraw-hill.com.
SOURCE McGraw-Hill Construction
