MINNEAPOLIS - (Business Wire) Colle+McVoy today announced that Christine Fruechte has been promoted to Chief Executive Officer for one of the region
’s most prominent advertising agencies.
“Christine’s accomplishments as president of Colle+McVoy over a relatively short period of time are remarkable,” said Miles Nadal, chairman and chief executive officer of MDC Partners, Colle+McVoy’s parent company. “She has built tremendous momentum for the agency with great new business growth, nationally recognized creative work and some of the best talent in the United States.”
The promotion and new title come after nearly four years of strategic leadership at the agency. Fruechte became president of Colle+McVoy in 2006 after serving as director of client services. Under her leadership, Colle+McVoy has experienced enormous growth and recognition.
Agency growth is at a seven-year high with each of the agency’s top ten clients achieving record-setting results in 2007. In addition to tenured client relationships, Colle+McVoy has welcomed an impressive list of new clients, including Johnson & Johnson, Aveda, Manhattan Toy, Erbert & Gerbert’s and the Recreational Boating & Fishing Foundation as well as DuPont, Bellisio Foods, the PGA of America and Wolfgang Puck Catering through Exponent, Colle+McVoy’s public relations division.
This growth and momentum has led to the addition of more than 60 new employees at the agency. Many of these hires were in Colle+McVoy’s Interactive group whose billings have more than doubled.
“I’m incredibly proud of the world-class caliber of our creative product and the clear results that we have delivered to our clients. That, more than anything, has driven our growth and is key to our ongoing success,” Fruechte said.
In the last year, Colle+McVoy’s work has been featured in numerous national media outlets such as CNN Headline News, ESPN and The New York Times. The advertising industry has also taken notice with national recognition, including coveted EFFIEs, the Grand CEBA, AdWeek Buzz Award, Silver Anvil, AIGA and Best of Show at NAMA among others. Colle+McVoy and Exponent also dominated locally with Best of Show at The Show and PRSA Classics.
About Colle+McVoy
Colle+McVoy, which was founded in 1935, is nationally recognized for activating brands such as August Schell Brewing Company, Aveda, Case IH, CHS Inc., Courage Center, DuPont, Erbert & Gerberts, Johnson & Johnson, Manhattan Toy, Minnesota State Lottery, Nestlé Purina, New Holland, Novartis, Recreational Boating & Fishing Foundation, Red Wing Shoe Company and Time Warner Cable Business Class. Colle+McVoy is a member of the MDC Partners network. For more information, visit www.collemcvoy.com.
About MDC Partners
MDC Partners is a leading provider of marketing communications services to clients in North America, Europe and Latin America. Through its partnership of entrepreneurial firms it provides advertising, specialized communications and consulting services to leading brands. MDC Partners’ philosophy emphasizes the utilization of strategy and creativity to drive growth for its clients. “MDC Partners is the Place Where Great Talent Lives.” MDC Partners Class A shares are publicly traded on the NASDAQ under the symbol “MDCA” and on the Toronto Stock Exchange under the symbol “MDZ.A.”
Colle+McVoy
Molly McMillen, 612-305-6275
