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From Solar Energy to Electricity: A Growing BIPV Market with Great Potential

LONDON - 
      The Building Integrated Photovoltaics (BIPV) market is a growing sector 
      in the environmental search for continued energy-saving building 
      materials. Already a segment of the expanding Photovoltaics (PV) market, 
      BIPV is becoming a popular way to use solar energy to generate 
      ele
Posted : Mon, 07 Jul 2008 07:30:49 GMT
Author : FROST-&-SULLIVAN
Category : Press Release
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LONDON - (Business Wire) The Building Integrated Photovoltaics (BIPV) market is a growing sector in the environmental search for continued energy-saving building materials. Already a segment of the expanding Photovoltaics (PV) market, BIPV is becoming a popular way to use solar energy to generate electricity. In 2007 the PV market raked in approximately 6.24 billion, with a growth rate of 46%. As a part of that growing market, in 2007 BIPV brought in 149 million with a market growth rate of 33%. With public awareness and concern shifting to applying greener methods for generating energy, BIPV holds great potential as a key player in the future.

Building Integrated Photovoltaics refers to the photovoltaic (PV) materials that structurally serve as building exteriors, such as roof, façade, or skylight. These materials are used for on-grid application rather than off-grid microgeneration. Through the use of the photovoltaic modules, solar energy is captured and then used to generate electricity. There is also a potential for generating heat from BIPV through the use of transparent modules, but this has not been sufficiently explored. A BIPV system can be installed during the actual building phase of construction, as well as retrofitted for a later date. Modern examples of the use of BIPV in aesthetically pleasing landmarks are the OpTIC project in Wales as well as the Stillwell Avenue Station in New York.

The major challenge with BIPV technology is affordability. With the help of EU subsidies and tax incentives, the prices are falling, but it is still an expensive system. There are other challenges beyond the costs of BIPV. Frost & Sullivan analyst, Akhil Sivanandan, of the Building Technologies Group states, Market participants across Europe will now have to find ways to handle what many consider to be the two main challenges facing the BIPV market right now: the aesthetics of BIPV and the financing and ownership of the system.

In the past few years, different types of BIPV are being utilized for various purposes and appearances. Roof integrated systems integrate PV modules into each roof tile. Façade integrated system, can act as a rain screen, which offsets other building component costs. Semi-transparent or transparent installations can allow for some of the light to enter for day-lighting or viewing. Retrofit roof or façade are not built into the building during construction, which can make result of their late addition to the building less aesthetically appealing. Finally, PV can be used as a shading device, whether added during or after the building process. This method is highly efficient, depending on the type of PV modules using. Two major types of PV modules are used. Crystalline silicon uses wafers of silicon wired together and attached to a module substrate. Thin film technology, which utilises thin films of crystalline silicon grown on a foreign substrate like glass or steel, while less efficient, is easier to integrate.

BIPV has benefited from overwhelming political support. The EU has been searching for a clean, emission free form of electricity generation for a while, and fully endorses this new technology. The goal of reducing European dependence on coal and nuclear energy is in reach with BIPV methods. Although, BIPV is not yet on an level playing field with more widely accepted and used forms of conventional electricity generation, the growth rate promises continued successes.

Even though the BIPV market in Europe is still small, its projected and proven growth over the past years leads market analysts to believe this new technology holds promise for the future of green energy generation in Europe.

If you are interested in receiving more information on the European market for BIPV technologies, Solar Power Market, Photovoltaics Market and on our Green Energy Subscription, then send an e-mail to Chiara Carella - Corporate Communications at chiara.carella@frost.com with your full name, company name, title, telephone number, e-mail address, city, state and country. Upon receipt of the above information, an overview will be sent to you by e-mail. All research included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

On green technologies and green growth opportunities Frost & Sullivan will host an executive symposium titled The Global Green Revolution 2008: Driving Growth Through Sustainable Technology and Innovation. The event will focus on strategies for seizing real market opportunities for sustainable technology innovation to drive growth. It will take place on 17 September, 2008 in San Francisco, California. To secure your registration, schedule your one-on-one Growth Strategy Dialogue, or obtain more information please contact Chiara Carella at chiara.carella@frost.com.

Frost & Sullivan, the Growth Partnership Company, partners with clients to accelerate their growth. The company's TEAM Research, Growth Consulting and Growth Team Membership empower clients to create a growth-focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan's Growth Partnerships, visit http://www.frost.com.

Frost & Sullivan
Corporate Communications Europe
Chiara Carella, +44 (0) 20 7343 8314
Mobile: +44 (0) 753 3017689
chiara.carella@frost.com
or
Corporate Communications North America
Johanna Haynes, 210-247-3870
Fax: 210-348-1003
johanna.haynes@frost.com
or
Corporate Communications Southeast Asia
Donna Jeremiah, +603 6304 5832
Fax: +603 6201 7402
djeremiah@frost.com
or
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Ravinder Kaur, +91 44 42044760
Fax: +91 44 24314264
ravinder.kaur@frost.com
or
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Nimisha Iyer, +91 22 4001 3404
Fax: +91 22 2832 4713
niyer@frost.com
or
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José María Jantus, + 54-11-4777-9951
Fax: + 54-11-4777-0071
jose.jantus@frost.com
or
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Amelia Wong, +86 21 5407 5783 Ext 8669
Mobile: +86 13621724823
amelia.wong@frost.com
or
Corporate Communications Africa
Patrick Cairns, +27 18 468 2315
patrick.cairns@frost.com
http://www.frost.com


Copyright © 2008 Business Wire. All rights reserved.



Article : From Solar Energy to Electricity: A Growing BIPV Market with Great Potential
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