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Flixster Expands Mobile Presence with Updated Android App and Introduction of Flixster for Blackberry

SAN FRANCISCO - 
      Flixster, the world’s biggest online movie community, is getting even 
      bigger this week by releasing its first fully native Blackberry 
      application and a major update to its popular Android app – 
      simultaneously reaching a new milestone of 8 million mobile users.
Posted : Wed, 28 Oct 2009 15:46:37 GMT
Author : Flixster
Category : Press Release
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SAN FRANCISCO - (Business Wire) Flixster, the world’s biggest online movie community, is getting even bigger this week by releasing its first fully native Blackberry application and a major update to its popular Android app – simultaneously reaching a new milestone of 8 million mobile users.

Flixster 2.0 for the Android launched today, adding integration with Facebook Connect, a newsfeed for up-to-date friend ratings, and other enhancements. Flixster also submitted its first fully native version for the Blackberry, which is expected to be available at the Blackberry App World soon. The beta version of Flixster for the Blackberry is already among the smartphone’s top 40 free apps.

Flixster’s mobile “Movies” app remains one of the top 5 entertainment apps for the iPhone, and is installed on 1 in 5 iPhones in the U.S.

As Flixster continues building its mobile presence, it crossed 8 million users for the first time in its history this week, adding to the 20 million monthly unique visitors it attracts on the Internet through Flixster.com and the “Movies” application on Facebook, in addition to its presence on MySpace and Bebo. Flixster’s mobile user base has more than doubled in 2009 alone.

“Flixster is one of the few apps that’s a top download on all four leading smartphone platforms – the iPhone, Android, Blackberry and the Palm Pre,” said Joe Greenstein, co-founder and CEO of Flixster. “Highly mobile moviegoers like to make their movie choices at the last minute, and Flixster has become a habit for them. In fact, more than 75 percent of Flixster’s mobile users are active, returning to Flixster frequently when they’re deciding what movie to see.”

On average, mobile Flixster users rate a movie every five seconds and stream 140 trailers per minute, Greenstein said.

Launched in January 2006, Flixster now offers its users access to more than 2.2 billion user movie ratings and more than 19,000 movie trailers, plus quizzes, games, photos and details about more than 75,000 movies. Visit Flixster at www.flixster.com for more details.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6085510&lang=en

J2 Communications
John Singh, 818-458-7800
john.singh@j2comm.com


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