NEW YORK, NY -- 07/22/09 --
Flightpath, a leading interactive agency, will explore how
brands can build social capital across a wide range of social media
platforms at its upcoming New York Social Media
Roundtable Event
"Social Media and Social Currency," scheduled to take place on July 29,
2009 at The Center in New York City.
"Social Media and Social Currency" will examine techniques for building
a brand's social capital, including cultivating an online reputation that
complements a brand's goals, sharing techniques for gaining significance on
Facebook, Twitter, YouTube and other channels and exploring the evolving
role of social currency across digital platforms. The event will feature a
panel discussion from leading social media professionals, including:
-- Dennis Crowley and Naveen Selvadurai, Co-Founders of FourSquare
-- Richard Lawson, Entertainment Editor, Gawker
-- Ryan Brown, Vice President of Operations, Fame Game
-- Caroline McCarthy, Writer, The Social, CNET News
"In today's crowded digital landscape, brands and individuals are
constantly searching for ways to build a competitive edge," said Jon Fox,
Founder and CEO of Flightpath. "We are pleased to provide a forum where
panelists and attendees can explore the nuances and strategies of building
and maintaining a strong digital presence."
Following the event, attendees are invited to a reception at The Center,
where they can continue the evening's conversations. The Center is located
at 208 West 13th Street, New York, NY 10011. Interested parties can learn
more about the event and RSVP at www.nysocialmediaroundtable.com, and can
follow the event live on Twitter @FlightpathNY.
About Flightpath
Flightpath is an award-winning interactive agency headquartered in
New York City's Flatiron District. The organization consistently delivers
superior digital solutions that drive client success through a combination
of inspired creativity, enlightened technology and team resourcefulness.
Flightpath designs and develops websites and mobile applications and
provides digital marketing services leveraging social media, search and
e-mail. Clients include Goya Foods, Condé Nast and Schering-Plough. Learn
more at www.flightpath.com.
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Contact:
Elizabeth Cahill
On behalf of Flightpath
917-902-9390
Email Contact
