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F5 ‘ARX Select’ Program Helps Channel Partners Drive Data Solutions Business

SEATTLE - 
      F5 
      Networks, Inc. (NASDAQ: FFIV), the global leader in Application 
      Delivery Net
Posted : Mon, 09 Nov 2009 12:09:36 GMT
Author : F5 Networks, Inc.
Category : Press Release
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SEATTLE - (Business Wire) F5 Networks, Inc. (NASDAQ: FFIV), the global leader in Application Delivery Networking (ADN), today announced that its ARX® Select program for North American channel partners has strengthened F5’s Data Solutions business. The goal of the ARX Select program, announced in July 2009, is to reward F5’s best ARX partners for driving incremental business. The program defines a new level of relationship designed to build business with channel partners who have the required skills, storage expertise, and desire to lead with ARX for file virtualization opportunities.

“F5’s ARX Select program has enhanced our partnership with F5 in several ways, allowing us to paint a more diverse and complete virtualization and consolidation picture for our customers, and go deeper into our existing and net new accounts,” said Paul Kerr, President, Scalar Decisions, Inc. “In addition, the program has helped to open new storage opportunities by providing an outside, agnostic solution that will simplify file storage environments regardless of past or future vendor choices. With enterprises challenged by rapidly growing storage expenditures—along with labor-intensive tasks and increasing data management costs—we continue to be bullish about the file virtualization market. Our expertise in unstructured and semi-structured data, combined with F5® ARX solutions, truly hit the sweet spot of the escalating storage problems that enterprises face today.”

“The ARX Select program underscores F5’s commitment to the file virtualization market and our channel partners who can add real value and help drive our Data Solutions line of business,” said Dean Darwin, VP of Worldwide Channel Sales at F5. “The program encourages deeper engagement surrounding ARX deployments and motivates partners to differentiate their services from other F5 partners selling ARX. Scalar is an excellent example of a partner who has met the ARX Select criteria and has clearly differentiated themselves as a key strategic storage partner for F5.”

To become an ARX Select partner in North America, a reseller must meet certain requirements as published by F5. Once these requirements are met, the partner automatically earns ARX Select Tier status, which entitles the partner to increased profits when closing ARX business, and access to leads from F5 sales teams.

The market conditions are ripe for the value proposition that file virtualization offers, according to TheInfoPro. “The top key areas cited by Fortune 1000 organizations for triggering dynamic growth of networked storage include database servers and data warehouse, application data, new applications, file and multimedia, and email,” said Robert Stevenson, Managing Director of Storage Research for TheInfoPro. “This escalating growth of file-based data intensifies the need for organizations to manage it better. Storage professionals must think strategically, focusing on the areas of virtualization and automatic tiering, and look to technologies such as F5’s ARX as a solution to support these new trends.”

During F5’s FY 2009, the company’s ARX revenue grew each of the past three quarters, with recent FYQ4 results reflecting 13 percent year-over-year growth compared to FYQ4 2008. The ARX customer base has diversified significantly with growing customer deployments across the healthcare, construction/architecture, media, government, energy, manufacturing, retail, and pharmaceutical verticals.

To learn more about F5’s partner programs or to contact an F5 reseller or distributor, please visit www.f5.com/partners.

About F5 Networks

F5 Networks is the global leader in Application Delivery Networking (ADN), focused on ensuring the secure, reliable, and fast delivery of applications. F5’s flexible architectural framework enables community-driven innovation that helps organizations enhance IT agility and dynamically deliver services that generate true business value. F5’s vision of unified application and data delivery offers customers an unprecedented level of choice in how they deploy ADN solutions. It redefines the management of application, server, storage, and network resources, streamlining application delivery and reducing costs. Global enterprise organizations, service and cloud providers, and Web 2.0 content providers trust F5 to keep their business moving forward. For more information, go to www.f5.com.

F5 and ARX are trademarks or service marks of F5 Networks, Inc., in the U.S. and other countries. All other product and company names herein may be trademarks of their respective owners.

This press release may contain forward-looking statements relating to future events or future financial performance that involve risks and uncertainties. Such statements can be identified by terminology such as "may," "will," "should," "expects," "plans," "anticipates," "believes," "estimates," "predicts," "potential," or "continue," or the negative of such terms or comparable terms. These statements are only predictions and actual results could differ materially from those anticipated in these statements based upon a number of factors including those identified in the company's filings with the SEC.

F5 Networks, Inc.
Alane Moran, 206-272-6850
a.moran@f5.com
or
Connect Public Relations
Holly Hagerman, 801-373-7888
hollyh@connectpr.com


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