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Expert Marketing Companies Unite to Offer Free Training to 10K Registrants

Posted : Thu, 11 Jun 2009 18:09:02 GMT
Author : HubSpot, Inc.
Category : Press Release
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CAMBRIDGE, MA -- 06/11/09 -- Inbound Marketing University (http://www.inboundmarketing.com/university) (IMU) announces a final call for registration for its free marketing retraining program. Registrants will benefit from a comprehensive curriculum of Internet marketing classes taught by a faculty of marketing pros from expert companies, free of charge. The IMU program runs June 15 to June 19 and concludes with a certification exam on June 22, 2009.

Inbound Marketing University's program addresses the need for inexpensive marketing training during a distressed economy. While other marketing training programs are charging thousands of dollars per registrant for their services, IMU offers a special, no-cost opportunity for marketing professionals and interested parties to gain a competitive edge in the declining job market. IMU has the capability to support 10,000 registrants for no fee.

The IMU curriculum of 10 webinar classes (live or archived) will be taught by a number of esteemed marketing pros who are donating their time and expertise. IMU professors include Chris Brogan (New Marketing Labs), Brian Carroll (InTouch), Mack Collier (MarketingProfs), Rand Fishkin (SEOmoz), Eric Groves (Constant Contact), Ann Handley (MarketingProfs), Jeanne Hopkins (MarketingExperiments), Lee Odden (Top Rank Online Marketing), David Meerman Scott (New Rules of Marketing & PR), Marshall Sponder (Monster.com), Elyse Tager (Silicon Valley AMA) and Mike Volpe (HubSpot).

A number of IMU partners are making the free program a reality: Constant Contact, HubSpot, InTouch, MarketingExperiments, MarketingProfs, New Marketing Labs, SEOmoz, Silicon Valley AMA and Top Rank Online Marketing. ON24 is donating all webcasting capabilities.

"Due to the economy and the call for new skills necessitated by Web 2.0, professionals are seeking low-cost training opportunities to get ahead in the workforce and the waning job market," said Brian Halligan, HubSpot CEO and co-founder. "You'd be hard-pressed to find a program employing the high caliber of marketing professors that IMU does, and it'd be even more difficult to find one that is free of charge, as IMU is."

Inbound Marketing University is hosted on http://www.InboundMarketing.com, a new online community created by HubSpot for all those interested in the growing industry of inbound marketing.

About InboundMarketing.com

InboundMarketing.com is a destination site and online community for anyone interested in the concept of "inbound marketing," marketing focused on getting found by customers. InboundMarketing.com brings together all stakeholders who are involved in the growing industry of inbound marketing in order to learn, share knowledge and build relationships. InboundMarketing.com is hosted and moderated by HubSpot, Inc.

About HubSpot

HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot's software platform includes tools that allow professional marketers and small business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com. HubSpot's free marketing tools can be found at http://grader.com.


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