DUBLIN, Ireland - (Business Wire) Research and Markets (
http://www.researchandmarkets.com/reports/c87013) has announced the addition of
“Household Products in Denmark to 2011
” to their offering.
Introduction
This databook is a detailed information resource covering all the key data points on Household products in Denmark. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.
Scope
Contains information on: Air fresheners, Bleach, Dishwashing products, Furniture polish, Insecticides, Scouring products, Textile washing products, Toilet-care Provides market value, volume, expenditure and consumption data by market, segment and sub-segment Includes company and brand share data by categories
Highlights
The market for Household Products in Denmark increased between 2001-2006, growing at an average annual rate of 2.9%. The leading company in the market in 2006 was Procter & Gamble. The second-largest player was Henkel KGaA with Sara Lee Corporation in third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Household Products markets Understand consumers consumption and expenditure patterns Understand the future direction of the market with reliable historical data and full five year forecasting
Contents:
Chapter 1 EXECUTIVE SUMMARY 2
Chapter 2 INTRODUCTION 12
Chapter 3 MARKET OVERVIEW 35
Chapter 4 LEADING COMPANY PROFILES 61
Chapter 5 CATEGORY ANALYSIS - TOILET CARE 65
Chapter 6 CATEGORY ANALYSIS - FURNITURE POLISH 82
Chapter 7 CATEGORY ANALYSIS - INSECTICIDES 98
Chapter 8 CATEGORY ANALYSIS - TEXTILE WASHING PRODUCTS 114
Chapter 9 CATEGORY ANALYSIS - SCOURING PRODUCTS 131
Chapter 10 CATEGORY ANALYSIS - GENERAL PURPOSE CLEANERS 147
Chapter 11 CATEGORY ANALYSIS - AIR FRESHENERS 170
Chapter 12 CATEGORY ANALYSIS - BLEACH 187
Chapter 13 CATEGORY ANALYSIS - DISHWASHING PRODUCTS 203
Chapter 14 COUNTRY COMPARISON 220
Chapter 15 NEW PRODUCT DEVELOPMENT 231
Chapter 16 DENMARK SOCIOECONOMIC PROFILE 235
Chapter 17 DENMARK MACROECONOMIC PROFILE 239
Chapter 18 RESEARCH METHODOLOGY 245
Chapter 19 APPENDIX 250
List of Figures
List of Tables
For more information visit http://www.researchandmarkets.com/reports/c87013
Source: Datamonitor
Research and Markets
Laura Wood
Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com
