AUSTIN, Texas - (Business Wire) Demand Media™, the leader in distributed social media, announced the availability of Facebook Connect features and functionality within the company’s industry leading
Pluck® social media platform. By combining the two technologies,
Pluck and Facebook enable users on Pluck customer sites to share their community interactions with their friends on Facebook. The integration offers an unprecedented model for publishers, consumer brands and online retailers to make their community content and conversations visible on Facebook.
Demand Media’s Pluck technology powers comprehensive social media capabilities broadly deployed on more than 350 leading digital destinations. “We’re excited to take advantage of the new features and functionality provided by the combination of the Pluck social media platform and Facebook Connect,” said Kevin Skaggs, executive producer of SFGate, the online home of The San Francisco Chronicle and a Pluck customer. “These new and powerful capabilities give our millions of online users the ability to easily connect and share interactions on SFGate with their Facebook friends.”
Pluck’s support of Facebook Connect includes the following key features:
- Allows users to optionally cross-publish their Pluck-powered interactions (such as comments, reviews, photos, videos and blog posts) to their Facebook Mini Feed and News Feed shared with friends
- Enables users to invite Facebook friends to connect within Pluck-powered customer communities
- Enables users to pair Personas with Facebook profiles as well as import recent activity and inject automatic updates into their Facebook profiles
- Offers robust configuration options and settings for presenting Facebook features within customer communities
- Compatible with Pluck’s existing Single Sign-On API
“Pluck is one of the leading social media platform vendors and shares with Facebook the vision of making websites more social and interactive by giving users more powerful ways to share information,” said Josh Elman, program manager, Facebook. “By integrating Facebook Connect into Pluck’s social media platform, Pluck can now offer its customers the ability for their users to share the billions of monthly social interactions on those websites with their friends on Facebook.”
Pluck enables online properties to engage site visitors with a complete range of social media capabilities including user comments, ratings, recommendations, reviews, photo and video sharing, forums, groups and social networking profiles called Personas. Pluck capabilities are seamlessly integrated via easy-to-deploy widgets and a robust set of platform-level APIs that allow site publishers to tailor social media experiences to the needs of their distinct audiences.
Facebook Connect integration is currently available in the latest version of Pluck SiteLife. For more information please visit http://www.pluck.com/products/facebook.html.
About Pluck Corporation
Pluck social media solutions empower leading media companies, consumer brands, and retailers to integrate open content, community and social networking into their web properties driving audience traffic and revenue. Customers include BSkyB, Condé Nast, Discovery Communications, Kraft, the NFL, Overstock.com, RealNetworks, Whole Foods Market, and The Washington Post. Awards include a Red Herring 100 and AlwaysOn Media 100. Pluck is based in Austin, Texas and operates as a wholly owned subsidiary of Demand Media. More information on Pluck offerings can be found at www.pluck.com.
About Demand Media
As the leader in distributed social media, Demand Media makes possible more than 3 billion conversations every month. The Demand Media™ platform harnesses the creativity of individuals to deliver valuable content and help websites grow by providing content and community features that consumers truly want. The privately held company was founded in May 2006 and is based in Santa Monica, CA, with offices in Bellevue, WA, Austin, TX, New York, NY and London, UK. For more information about Demand Media, Inc., please visit: http://www.demandmedia.com.
© 2008 Demand Media, Inc.
Demand Media, Pluck, and SiteLife are trademarks and/or registered trademarks of Demand Media, Inc in the United States and/or other countries. All other trademarks may be trademarks of their respective owners.
Demand Media
Quinn Daly, 310-394-6420
quinn@demandmedia.com
