CUPERTINO, CA -- 11/02/09 --
CRC Health Group, the nation's largest
provider of behavioral health services, today announced the hiring of Linda
Fisk as Senior Vice President of Internet Marketing.
Fisk brings to the position over 20 years of experience in marketing,
advertising, research and public relations, including more than eight years
in online marketing. Previously, Fisk served as Vice President of Marketing
for Freedom Interactive leading all consumer and trade marketing, research
and analytics initiatives, sales support activities and public relations
projects. Prior to this, she served as Vice President, Online Marketing
and Analytics, for Scripps Networks in Knoxville, Tenn., where she managed
the growth and development of the online audiences of Scripps Networks
brands. Fisk also served as Vice President of Audience Development and
Management for Belo Interactive in Dallas, Texas, as well as Vice President
of Marketing and Corporate Communications for Gaylord Entertainment in
Nashville, Tenn.
"I am very pleased to announce that Linda has joined CRC," said Barry
Karlin, CEO of CRC Health Group. "Linda is a highly talented marketing
executive with a simple, yet vitally important charter at CRC: to drive
internet-based admissions growth and support our facilities in achieving
their growth plans."
"The internet is an increasingly powerful force in our business as growing
numbers of people use the internet to gather information, identify programs
and help them decide which programs best fit their needs. Linda will
undoubtedly be a key executive in helping CRC achieve its growth
objectives," added Karlin.
Fisk holds a Master of Arts degree in Psychology from the Southern
Methodist University in Dallas and a Bachelor of Science degree in
Communications from the University of Tennessee, Knoxville.
"I look forward to working with CRC to create a dynamic and effective
strategic plan to drive internet-based admissions growth for each of our
valuable facilities and programs," said Fisk. "It's an exciting time and I
look forward to partnering with the CRC team to exceed growth
expectations."
CRC Health Group offers the most comprehensive network of specialized
behavioral care services in the nation. As a world-class specialty health
organization, CRC has provided healing and hope in the lives of their
patients and students. By offering the largest array of personalized
treatment services, individuals, families and professionals can choose the
most appropriate treatment setting for their behavioral, addiction, and
therapeutic educational needs. Every day, more than 30,000 people receive
treatment from CRC programs making it the most trusted specialized
behavioral health organization in the nation. CRC Health Group's motivation
for growth stems from a deep commitment to make their services widely and
easily available to those in need, while maintaining passion for delivering
advanced behavioral, addiction, and therapeutic educational services. For
over two decades, CRC programs have helped individuals and families reclaim
and enrich their lives. For more information, visit www.crchealth.com or
call (877) 637-6237.
CONTACT:
Kristen Hayes
Communications Director
CRC Health Group
(949) 589-1765
Email Contact