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Competitive Intelligence: Information Collection Tactics

Posted : Tue, 18 Mar 2008 12:46:15 GMT
Author : Best Practices, LLC
Category : Press Release
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CHAPEL HILL, N.C., March 18  /PRNewswire/ -- The key to collecting meaningful competitive intelligence is using multiple information sources to gather data. Companies use tools and techniques ranging in complexity from picking up the phone and calling a competitor, to monitoring the air emissions outside a Competitor's manufacturing plant. Best-in-class CI groups use a variety of methods and often experiment with new collection sources to ensure data gathering efforts cover as much ground as possible. According to research by Best Practices, LLC, a leading pharmaceutical research firm.
Download a complimentary sample of this research, "Competitive Intelligence Case Studies and Techniques for Excellence -- Research Bundle Excerpt --," at http://www3.best-in-class.com/dr291.htm.
The study suggests the benefits of collecting and synthesizing data from public documents to spot operational changes and how to have a better understanding about why to integrate the sales force into the competitive intelligence communication process to transmit information learned from the customers.
"Competitive Intelligence Case Studies and Techniques for Excellence -- Research Bundle Excerpt --" reflects the type of research that can be found inside the Best Practice Database, which contains about $35 million of primary research.
For more information, contact Rob Naylor at 919-767-9244 or email rnaylor@best-in-class.com
ABOUT BEST PRACTICES, LLC
Best Practices, LLC, conducts work based on the simple yet profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies. For more than 15 years, our highly credentialed research staff has conducted primary research exclusively for our Fortune 500 client base.
Best Practices, LLC

Copyright © 2008 PR Newswire. All rights reserved.




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