RICHMOND, Va., June 9 VA-CarMax-new-site
RICHMOND, Va., June 9 /PRNewswire/ -- CarMax, Inc. (NYSE: KMX), the
nation's largest retailer of used cars, announced today the latest evolution
of online car shopping with a new, intuitively designed carmax.com. The
customer-centric website reflects CarMax's commitment to help car shoppers
find the perfect used car within a few simple clicks. The carmax.com relaunch
is the latest in multiple enhancements and usability improvements based on
what consumers said they wanted in an online car shopping experience.
"Our overall goal with the re-design is to give customers an easier and
more rewarding shopping experience online and to convey the open, honest and
customer-friendly approach that makes CarMax unique," said Ann Yauger,
director of carmax.com. "We also wanted to make it easier for customers to
find the research tools and extensive vehicle information we provide in order
to find the right used car."
In addition to the new design, the carmax.com website has been
dramatically improved over the past year with new features, such as:
-- Vehicle Recommendation Tool: Assists customers just beginning the used
car shopping process by providing a rank-ordered list of recommended
vehicles based on customer preferences,
-- Reliability and Safety Ratings: Offers highly sought after data on most
makes and models from trusted sources the National Highway
Transportation Safety Administration and J.D. Power & Associates,
-- Expanded Vehicle Search Capabilities: Provides consumers the ability
to search for vehicles based on a wide array of criteria including
price, make, model, mileage, type, popular features and other options,
and
-- Customer and Expert Reviews: Allows shoppers to write reviews on
specific makes and models and to read expert reviews of vehicles
included in CarMax's inventory.
About CarMax
CarMax, a FORTUNE 500 company and one of the FORTUNE 2008 "100 Best
Companies to Work For," is the nation's largest retailer of used cars.
Headquartered in Richmond, Va., CarMax currently operates 96 used car
superstores in 45 markets. The CarMax consumer offer provides our customers
the opportunity to shop for vehicles the way they shop for items at other
national retailers, and it is structured around four customer benefits: low,
no-haggle prices; a broad selection; high quality vehicles; and
customer-friendly service. During the twelve months ended February 29, 2008,
the company retailed 377,244 used vehicles and sold 222,406 wholesale vehicles
at its in-store auctions. For more information, access the CarMax website at
http://www.carmax.com.
(Logo: http://www.newscom.com/cgi-bin/prnh/20011214/CARMAXLOGO )
SOURCE CarMax, Inc.
