Canine Heritage Breed Test, the “Mutts-have” Dog DNA Test, Announces Summer Special
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Mon, 06 Jul 2009 21:37:34 GMT |
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MetaMorphix, Inc.
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CALVERTON, Md. - (Business Wire) The leader of the pack in dog DNA testing announced today that the Canine Heritage Breed Test will be offered at a special rate beginning July 6, 2009. Pet lovers curious about the breed mix of their dogs will be able to buy the test, which normally sells for $119.95, for only $99.95. The offer is only available on its website, www.canineheritage.com, the company said. “We recognize that the economy has forced people to make hard choices in their everyday purchases and we didn’t want their mutts to get the short end of the stick,” noted MetaMorphix, Inc. CEO Dr. Ed Quattlebaum. “The reduced price, if only for a short time, will be a welcome opportunity for people who want to understand more about their pet’s temperament and breed composition.” The at-home DNA test helps resolve the canine conundrum by using sophisticated DNA analysis to match the profile of a mixed breed dog to a database of over 100 recognizable AKC pedigree breeds to establish the breed mix of the dog. No need to subject your dog to an invasive blood test. The test kit includes a time proven, easy and painless cheek swab that customers rub along the inside of their pet’s cheek to collect cells. The swab is mailed to the company’s lab for DNA analysis, with results coming back to pet-parents in about 4 weeks in the form of a frame-quality Certificate of DNA Breed Analysis. About MetaMorphix, Inc. MetaMorphix, Inc. is a life sciences company that uses DNA to improve animal wellness. As a world-leader in the discovery and commercialization of DNA-based marker systems that enhance the ability to identify individual dogs, verify parentage, determine breed type and confirm gender, the company has been at the forefront of developing technology and providing value-added services to the canine community. The Company has a long history of providing DNA analysis to the canine sector and counts the leading breed Associations including the American Kennel Club (AKC) as long-time customers. Certain statements in this press release are forward-looking. These may be identified by the use of forward-looking words or phrases such as “believe,” “expect,” “intend,” “anticipate,” “should,” “planned,” “estimated,” and “potential,” among others. These forward-looking statements are based on MetaMorphix Inc.’s current expectations. The Private Securities Litigation Reform Act of 1995 provides a “safe harbor” for such forward-looking statements. In order to comply with the terms of the safe harbor, MetaMorphix Inc. notes that a variety of factors could cause actual results and experience to differ materially from the anticipated results or other expectations expressed in such forward-looking statements. The risks and uncertainties that may affect the operations, performance, development, and results of MetaMorphix Inc.’s business include but are not limited to; (1) unproven use of scientific information to develop or commercialize products; and (2) other factors that might be described from time to time in MetaMorphix Inc.’s periodic filings with the Securities and Exchange Commission. MetaMorphix, Inc. Theresa Brady Marketing Communications 301-575-2505 tbrady@canineheritage.com
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