DUBLIN, Ireland - (Business Wire) Research and Markets (
http://www.researchandmarkets.com/reports/c93322) has announced the addition of
“Australia - Pay TV - Statistics - Industry Revenues and Analysis
” to their offering.
The pay TV companies supplying pay TV services across Australia have had to withstand sustained losses, as the high costs of the infrastructure rollouts have impacted on the bottom line. Finally the industry turned the corner in 2006 as the benefits of the introduction of digital TV started to take effect. By 2007, close to 100% of pay TV subscribers in Australia were on the digital service. Moving into 2008, the cost structure of the industry will become more sustainable and the industry will become more profitable.
In 2006 ARPU of both Austar and Foxtel continued to improve, driven by high consumption of its digital services and higher tier packages. However, penetration had only reached 24.5% and we only expect penetration to reach 26% by the end of 2007. This report combines a range of statistics such as revenue per operator, revenue market share, ARPUs, churn rates as well as forecasts that are crucial to the pay TV suppliers.
Contents:1.Synopsis2.Revenue statistics2.1 Revenues2.2 Revenue analysis2.3 Pay TV industry losses finally begin to reduce3.ARPU statistics4.Churn statistics5.Piracy statistics6.Pay TV advertising6.1 Only a small contribution to the bottom line6.1.1 Market statistics - 20066.1.2 Market statistics - 20056.2 Interactive advertising7.Pricing - historic overview8.Historical surveys8.1 Pay TV has not yet impacted on video hire frequency9.Related reports
Table 1 – Pay TV revenue per operator – 1997 - 2008
Table 2 – Percentage change of pay TV revenue per operator – 1998 - 2008
Table 3 – Telstra pay TV bundling revenue and annual change – six months to December 2006
Table 4 – Net losses pay TV industry – 1996 - 2007
Table 5 – ARPU levels per operator Austar, Foxtel and Optus - 1999/2002
2003 - 2007
Table 6 – Pay TV industry annual churn rates – 1996 - 2007
Table 7 – Foxtel subscriber annual churn rate – 2002 - 2006
Table 8 – Foxtel subscriber annual churn rate by customer category – 2006
Table 9 – Austar monthly and annual subscriber churn – 2002
2005 - 2006
Table 10 – pay TV advertising spending estimates and annual change – 2005 - 2007
Table 11 – Advertising spending by media sector – 2005
Table 12 – Pay TV advertising revenue and forecasts and annual change – 2000 - 2009
Table 13 – Share of advertising revenue by sector – 1990
1995
2000
2005
For more information visit http://www.researchandmarkets.com/reports/c93322
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
Fax: +353 1 4100 980
