LOS ANGELES - (Business Wire) World-renowned eye surgeon Dr. Brian Boxer Wachler celebrated his birthday Monday with the official launch of LASIK IdolTM, an original song and video competition that will give one lucky contestant the chance to perform their way to perfect vision. Contestants may enter by submitting an original musical performance explaining why they deserve to win a free LASIK procedure valued at $6,700. To show his enthusiasm and demonstrate that just about anyone can enter the contest, Dr. Brian and the posse of Boxer Wachler Vision Institute have created their own hip-hop debut, featured on the LASIK Idol website. And yes, that rapping doc is none other than Dr. Brian himself! Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6090922&lang=en
“I wanted to do something fun and different to give people the chance to receive a free LASIK procedure,” says Dr. Brian. “This procedure can change your life as it has changed my life, and everyone deserves a shot at perfect vision. With a bit of creativity and fun, anyone can make a convincing video, and I can’t wait to see what people come up with!”
The contest is open to California residents 21 years or older who foresee a free LASIK procedure in their future. Contestants can enter by visiting http://www.lasikidol.com and follow the three easy steps. Background music is provided on the site for download in several different genres to appeal to just about any musical taste.
Each video will be judged on the lyrics, talent, and overall video quality. The contest submission deadline is on January 30, 2010 at which point the 32 best entries will be posted for voting online. Friends, family, Facebook contacts, co-workers and other fans are encouraged to visit the site and vote for their favorite LASIK Idol Star!
Two bright-eyed finalists will be selected from the top 32 entries and will have the exclusive opportunity to compete LIVE in Los Angeles in front of a celebrity judge.
One eye-catching, out-of-sight, eye-popping video is all it takes to be the first ever winner of LASIK Idol!
For more information on LASIK Idol please visit http://www.lasikidol.com or contact Tyler Barnett at 323-937-1951 to set up an interview.
Boxer Wachler Vision Institute
Tyler Barnett
Media Representative
323-937-1951
Cell: 818-929-8166
Tyler@TylerBarnettPR.com