FORT LAUDERDALE, FL -- 11/03/09 --
Black Art Beer Importers Inc.
(PINKSHEETS: BLVI) announced the placement and unrolling of their high
traffic advertising program today. This program will make the Company and
its products visible to over 9.1 million consumers.
"We have been very fortunate to get a premier advertising spot on the
Florida Turnpike in the most trafficked area in the state. Over 71,000 cars
an hour pass through this area on their way to the Orlando theme parks and
will be able to see our branding and provide an opportunity for marketing
to our target audience. It's a great opportunity to sell some beer," said
Mike Coffman, Black Art Beer COO.
The Outdoor Advertising industry has nearly doubled since 2003, from $2.19
billion to $5 billion in 2008. These numbers continue to grow each year
highlighting the effectiveness and return on investment opportunities in
the industry.
John Adams, Black Art Beer CFO, said, "Marketing campaigns deploy a
variety of advertising tools focused on engaging new customers and we view
outdoor advertising as an integral part of our strategy. They bombard the
senses with information about the specific product and billboards are one
tool in the toolkit. When billboard advertising is combined with proven
strategies for revenue growth, they can enhance a company's market position
and overall image thus contributing to the success of the marketing
campaign."
For information on other Black Art Beer events please see our
website http://www.blackartbeer.com or look for us on Facebook as Black Art
Beer and become a friend of the brewery.
About Black Art Beer
Black Art Beer is produced in Germany and exported to the United States
exclusively through Black Art Importers. Black Art's current products
include the flagship Black Art beer, a dark premium pilsner, and Black Art
Gold, a smooth and light pilsner. Other styles and draft keg beer is
forthcoming. For more information, please visit: www.blackartbeer.com.
About Black Art Beer Importers, Inc.
Black Art Importers is a Florida corporation engaged in the business of
distributing the Black Art brand. Black Art Beer Importers, Inc. is a
wholly owned operating company of Black Art Beverage, Inc.
About Braustolz Brauerie AG.
Black Art pilsner beers are brewed and bottled by Braustolz GmbH in
Germany. Braustolz has been in operation since 1868, brewing beer according
to the German Purity Laws of 1516, which results in superior quality.
Braustolz is a wholly owned subsidiary of a Brewery Group headed by
Kulmbacher Brewery all based in Germany.
Forward-Looking Statements
Statements made in this press release that are not historical facts
constitute "forward-looking statements" within the meaning of Section 27A
of the Securities Act of 1933, Section 21 of the Securities Exchange Act of
1934 and the Private Securities Litigation Reform Act of 1995. Such
statements rely on a number of assumptions concerning future events, many
of which are outside of the Company's control, and involve risks and
uncertainties that could cause actual results to differ materially from
opinions and expectations. All information in this release is as of the
date hereof. The Company undertakes no duty to update any forward-looking
statement to conform the statement to actual results or changes in the
Company's expectations.
For further information regarding Black Art's business, please refer to the
"Information and Disclosure Statement" available on www.pinksheets.com.
Additional information about Black Art is available on the World Wide Web
at www.blackartbeer.com.
Contact:
Contact:
Media Contact:
Melonie Burke
(786) 371-4371
