DULLES, VA -- 04/07/08 --
Anystream, a leader in automated digital media
production and workflow solutions, today announced the integration of its
Media Lifecycle Platform(TM) into the Cisco® Content Delivery System, a
multiplatform streaming architecture designed to deliver live and on-demand
digital media and differentiate services from content providers on the
Internet. The integration results in a consolidated, scalable service
delivery platform that acts as the infrastructure for service providers to
turn online video into monetized revenue streams.
"By choosing Cisco, service providers have the premier network to deliver
content in today's three-screen world. Now, they need to extract more
value from their content," said Paul Sanchirico, vice president of
engineering, service provider systems unit, Cisco. "With the integration
of Anystream's Media Lifecycle Platform and the Cisco industry-leading
multiplatform streaming system, our customers also have the ability to
produce, manage and monetize video across devices, platforms and business
models."
The integrated Anystream and Cisco solution is designed to allow service
providers to exploit multiplatform revenue options by syndicating
professional and user-generated video through advertising models and
subscription-based services across any device.
"As new monetization strategies unfold, automating and simplifying the
often cumbersome process surrounding the production and delivery of online
video has become a necessity," said Colin Dixon, broadband media practice
manager of The Diffusion Group. "With this product offering, Cisco and
Anystream are providing a new, innovative end-to-end solution by matching
Anystream's heritage in video production and management with Cisco's
industry-leading IPTV and cable solutions under one umbrella."
Service providers take advantage of the Cisco Content Delivery System to
provide their own content delivery services, gaining visibility and control
over their content from the point of production through to the point of
access by the consumer. The Anystream Media Lifecycle Platform serves as
the production, workflow management and authentication engine integrated
into the Cisco solution. The Cisco Content Delivery System enables
carriers to provide differentiated content services to existing customers
and future new markets, all while under the carrier's control in
distributed network architectures. The Cisco multiplatform streaming
system creates new market opportunities with live and on-demand content,
above and beyond those available from traditional MPEG video services,
which presently are limited to the set-top box.
"We are now able to deliver to market a solution to help service providers
around the world generate revenue from multiplatform video," said Russell
Zack, vice president of product management for Anystream. "The deployment
of such a joint Anystream and Cisco solution gives customers a foundation
for launching advanced video services for years to come."
About Anystream
Anystream provides the world's leading media companies with the tools and
data they need to syndicate video on-demand across multiple outlets and
devices from a single, automated platform. With over 700 media customers
worldwide, Anystream's Media Lifecycle Platform enables many of the best
known entertainment brands to make their video available where, when, and
how it's most convenient for their viewers. For more information visit
www.anystream.com.
For More Information:
Anystream:
Kendra Peavy
RLM Public Relations
kpeavy@rlmpr.com
(212) 741-5106
