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American Greetings Mixes it Up With CD Compilation Cards

Posted : Mon, 02 Nov 2009 15:30:33 GMT
Author : American Greetings Corporation
Category : Press Release
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CLEVELAND, Nov. 2 OH-AmerGreetng-CDcard

CLEVELAND, Nov. 2 /PRNewswire-FirstCall/ -- The key to any great present is to find something that is fun, thoughtful and just a little unexpected. Now consumers can offer this optimal combination for any recipient in one convenient purchase with new CD compilation cards from American Greetings Corp. (NYSE: AM).

The festive line includes a great card and a mixed CD of popular music. Shoppers can choose from cards with CDs coordinated by decade, musical theme or even mood to find the perfect one for any friend or family member.

"Our consumers love the enhancement of music in the cards they share, and these new greetings take that enjoyment to the next level," said Mary McClain, creative director of new product concepts at American Greetings. "The combination of a truly memorable gift and a thoughtful sentiment makes the offering a unique keepsake that can be enjoyed over and over again."

Every CD contains five songs from different original artists compiled to best fit the theme or mood featured. Examples of the compilations vary just as the occasions they celebrate. One festive party mix features popular all-time hits "What I Like About You," by the Romantics, "Walk This Way," by Run DMC, "Turn the Beat Around," by Vicki Sue Robinson, "I'm So Excited," by the Pointer Sisters and "Hot Hot Hot," by Buster Poindexter and His Banshees of Blue. A collection of classical pieces, "for wonderful, unforgettable you," is highlighted by master compositions from composers such as Mozart, Strauss and Liszt.

Consumers can find the new CD compilation cards at participating drug chains, grocery stores and super centers nationwide, as well as in American Greetings and Carlton Cards retail stores. Visit www.corporate.americangreetings.com for more information, and a listing of stores that carry American Greetings products. You can also follow us on Twitter at www.twitter.com/amgreetings.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a manufacturer and retailer of innovative social expression products that assist consumers in enhancing their relationships. The Company's major greeting card brands are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods, American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has the largest collection of electronic greetings on the Web, including cards available at AmericanGreetings.com through AG Interactive, Inc. (the Company's online division). AG Interactive also offers digital photo sharing and personal publishing at PhotoWorks.com and Webshots.com and a one-stop source for online graphics and animations at Kiwee.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.7 billion, and its products can be found in retail outlets domestically and worldwide. For more information on the Company, visit http://corporate.americangreetings.com.

SOURCE American Greetings Corporation


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