More Than One Hundred Business Leaders Scheduled to Appear at NAMIC Conference NEW YORK, Sept. 12
NEW YORK, Sept. 12 /PRNewswire/ -- NAMIC (National Association for
Multi-ethnicity In Communications) will present newly developed Ad Sales
content as part of the program slated for the 22nd Annual NAMIC Conference.
The robust Conference agenda will be anchored by four Educational Tracks
focused on Corporate Diversity & Inclusion, Digital Media, Leadership
Development and a block of sessions, which examine diversity within the Ad
Sales arena. Kicking off Cable Diversity Week, the Annual NAMIC Conference
will be held September 14-16, 2008 at the New York Marriott Marquis in
Manhattan.
(Logo: http://www.newscom.com/cgi-bin/prnh/20060705/NYW092LOGO)
"The launch of the Ad Sales Track is timely and significant in light of
the ever-changing landscape of the general market," said Kathy Johnson,
president, NAMIC. "We are excited to collaborate with our industry's top
marketers and organizations such as ADCOLOR(R) and CAB to facilitate dialogue
on issues impacting ad sales as the customer base diversifies."
In partnership with NAMIC, ADCOLOR(R) and the Cabletelevision Advertising
Bureau (CAB) will present sessions as part of the 22nd Annual NAMIC
Conference. ADCOLOR(R) is a collaboration between the Advertising Club of New
York, the Association of National Advertisers, the American Advertising
Federation, the American Association of Advertising Agencies and Arnold
Worldwide. A cross-industry initiative, ADCOLOR(R) serves as a catalyst for
the next generation of diversity programs by combining the energy of the
marketing, advertising and media industries to identify current issues and
opportunities around diversity. Founded in 1980, CAB is a television
advertising advocacy group dedicated to providing advertisers and their
agencies with the most current, complete and actionable media insights at the
national, DMA and local level.
"The ADCOLOR(R) Industry Coalition is honored to be partnering with NAMIC
to highlight not only the achievement of those professionals of color who have
succeeded in ad sales, but the paths they took to get there," said Tiffany R.
Warren, ADCOLOR(R) founder/VP and director of Multicultural Programs and
Community Outreach for Arnold.
"We are thrilled to partner with NAMIC in delivering a panel of true
leaders from across the network cable advertising sales industry," said Sean
Cunningham, president & CEO of the Cabletelevision Advertising Bureau. "As
the role of video advertising continues to evolve in the marketer's media mix;
the capabilities and mindset of identifying cable's future advertising leaders
must also evolve. We believe attendees of this session will leave with a
better perspective of the business -- which may ultimately help them play
larger roles in cable's advertising future."
The Ad Sales Track is comprised of four Concurrent Breakout Sessions:
-- Diversifying Your Business with Non Traditional Revenue Generation
Moderator: Ed O'Donnell, CEO, Kid Ro Productions
Panelists: Phiderika Foust, SVP, Business Development, Scripps
Networks; Pat Jones, SVP, Account Services, Carat Entertainment; Alan
Klein, EVP, Partnerships, IFC/Sundance Channel
-- After the Upfront: Looking Beyond "Spots" and 'Dots" (Presented in
partnership with CAB)
Moderator: Kenetta Bailey, SVP, Marketing, WE tv, and planning co-
chair, 22nd Annual NAMIC Conference
Panelists: Joe Abruzzese, president, Ad Sales, Discovery
Communications; Louis Carr, president, Media Sales, BET Networks; Hank
Close, president, U.S. Ad Sales, MTV Networks; Arlene Manos, president,
National Ad Sales, Rainbow Media Holdings LLC
-- Marketing & Sales: Working Hand-in-Hand to Innovate for Diverse Clients
and Viewers
Moderator: Karen Williams, associate publisher, marketing, Essence
Magazine
Panelists: Scott Collins, SVP, Ad Sales, We tv; Darryl Heggans,
director, Ad Sales, Gospel Music Channel; Janice Moore, Head of
Integrated Sales & Marketing, Gospel Music Channel; Liz Poerner, senior
director, Co-Marketing, ESPN; Wendell Scott, VP, Multimedia Sales,
ESPN, Elain Waldman, VP, Trade Marketing, WE tv
-- ADCOLOR: Collaborating to Add Color to the Advertising Industry
(Presented in partnership with ADCOLOR(R))
Moderator: Tiffany R. Warren, VP, director of Multicultural Programs
and Community Outreach, Arnold
Panelists: Joe Bernard, VP, Network Sales, mun2; Orlando Reece, SVP,
Broadcast Sales, Martha Stewart Living Omnimedia; Michele Thornton,
account executive & director, Multicultural Sales, CNN Ad Sales
Additional conference highlights include the presentation of the 2008
Mickey Leland Humanitarian Achievement Award to Charlayne Hunter-Gault,
award-winning journalist and author; the Excellence in Multi-cultural
Marketing Awards (EMMA), which recognize the best and most innovative
campaigns targeting ethnic markets; and the 15th Anniversary L. Patrick Mellon
Mentorship Luncheon featuring a keynote address delivered by two-time NBA
All-Star, entrepreneur and philanthropist Allan Houston, founder of the Allan
Houston Legacy Foundation's Business Education and Development Program.
Additionally, a special luncheon featuring "A Conversation with Soledad
O'Brien" will be presented in partnership with CNN as a forum for O'Brien to
discuss "CNN Presents: Black in America," CNN's groundbreaking documentary
series, which examined the state of Black America 40 years after the
assassination of Dr. Martin Luther King, Jr.
Produced to stimulate dialogue on multi-ethnic diversity and inclusion
"Diversity Town Hall Meeting: The State of the Pipeline," led by Tony Harris,
anchor, Morning Edition, CNN Newsroom, will focus on the results of the NAMIC
2008 Employment Research Survey, A Look Toward Advancement: Multi-ethnic
Employment in the Telecommunications Industry. New Media's effect on the
political process will be examined as part of a General Session, moderated by
John Norris, correspondent, MTV News, entitled "OMG, did u vote? How New Media
is Changing the Political Process." The Conference will be further
highlighted by the presentation of the NAMIC Fall 2008 Writers' Workshop and
the NAMIC Diversity in Communications Career Expo.
Recent additions to the dynamic speaker roster, which features more than
one hundred business leaders, include: Ranj Bath, Founder & Chief Content
Officer, Desi Hits!; Kerry Chandler, SVP, Human Resources, National Basketball
Association (NBA); Cesar Conde, Chief Strategy Officer & EVP, Univision
Communications Inc.; Alma Derricks, Director, Media & Entertainment Strategy,
Deloitte Consulting LLP; Rajan Dev, President, Hot Studio; Ed Forman, EVP,
Products and Services, ActiveVideo Networks; Shravan Goli, GM, Yahoo Video;
Keyla Hernandez-Ulloa, Outreach & Policy Advisor, Consumer & Governmental
Affairs Bureau, FCC; Erika Irish Brown, SVP, Head of Diversity, Lateral
Recruiting, Lehman Brothers; Susan Jin Davis, VP, Corporate Development,
Comcast Cable; Jim Larrison, EVP, Platform Sales & Service, Adify Corp.;
Rhonda Joy McClean, Associate General Counsel, Time Inc.; and Ken Naz,
President, North America, Eros International USA Inc.
Annual NAMIC Conference sponsors to date include Bresnan Communications,
Discovery Communications, ESPN Deportes, Scripps Networks, Walter Kaitz
Foundation, Russell Reynolds, WE tv, NAMIC-New York, Spark Networks, BET
Networks, TV One, A&E Television Networks, Cisco, Disney and ABC Television
Group, The Newchannels of Time Warner Cable, Time Warner Cable, Rainbow Media,
Univision, Food Network/HGTV, Motorola, NCTA, OlympuSAT, Outdoor Channel,
Playboy, TuTv, UCLA, Uptown Magazine, WWE, QVC, The Sportsman Channel, WOW!
and Gilmore Group.
For registration instructions, complete agenda and speaker line-up for the
22nd Annual NAMIC Conference, visit www.namic.com or contact NAMIC, at
212-594-5985.
About NAMIC
NAMIC (National Association for Multi-ethnicity in Communications) is the
premier organization focusing on multi-ethnic diversity in the communications
industry. Founded in 1980 as a non-profit trade association, today NAMIC is
comprised of 2,000 professionals belonging to a network of 17 chapters
nationwide. Through initiatives that focus on education, advocacy and
empowerment, NAMIC champions equity and inclusion in the workforce, with
special attention given to ensuring that the leadership cadres of our nation's
communications industry giants reflect the multi-ethnic richness of the
populations they serve. For more information, please visit www.namic.com.
SOURCE NAMIC
