Nuremberg, Germany - Little girls who cannot get enough of US showbiz personality Paris Hilton will be able to buy fashion dolls that wear dresses chosen by the millionaire heiress herself. Simba Toys, a German company, launched the range Wednesday on the eve of the Nuremberg Toy Fair in Germany, the world's top toy event.
The Hilton dolls will go on sale in Europe this year alongside Simba's existing doll character, Steffi Love, which competes in a fashion doll market dominated by a US rival, Barbie.
A Simba executive, Juergen Deschner, said the products would have a starting pretax price of 8.40 euros (12.40 dollars).
Simba, which has signed up for an initial two-year licence from Hilton, has prepared a flesh-and-blood Hilton look-alike to smile at the visitors on its stand at the February 7-12 trade fair.
While the wide-eyed dolls do not resemble Hilton in the face, they do authentically represent her taste. The real-life Hilton chose the glitzy miniskirt, glam party frock, silver streaks in the hair, hip MP3 player and other items for the dolls.
