AUSTIN, TX -- 01/26/10 --
Socialware, a leader in helping companies
securely embrace and leverage public social networks through its Social
Middleware platform, today released a new companion guide to Financial
Industry Regulatory Authority (FINRA) Regulatory Notice 10-06, which
provides additional guidance on the use of blogs and social networking
sites and a checklist for financial institutions evaluating compliance
vendors. The free companion guide, available at
http://socialware.com/FINRA, is the first of its kind and highlights
important regulations, while offering financial institutions specific
social networking considerations and recommendations on the best ways to
leverage these networks in a compliant fashion.
Offering in-depth analysis, and drawing on work with some of the largest
institutions in the financial industry, the new guide answers some of the
biggest compliance questions on how firms should deal with FINRA & SEC
guidelines on electronic communication when using social networks,
including:
-- Approval and Recordkeeping - How will firms and financial
professionals efficiently monitor sites that instantly push messages to
hundreds of people in a way that can be shared with thousands more?
-- Books and Records - How will firms and financial professionals
capture, retain and discover the tremendous amount of content flowing
across these 3rd party sites?
-- Supervision - How will firms monitor different sites and the
multitude of different ways to communicate on them?
"Social networks are changing the face of business daily and it is now
possible to leverage these powerful sites while adhering to FINRA's
compliance guidelines in an efficient, automated fashion," said Chris
Richter, CEO and founder of Socialware. "Financial institutions can gain so
much from the use of these public social sites, but they have to approach
them in a way that balances embracing the opportunity with adhering to
standard compliance requirements. Our new companion guide is a great
resource for firms looking at technology solutions to engage and leverage
social networks and the consumers that use them."
About Socialware
Based in Austin, Texas, Socialware bridges the gap between the enterprise
and social networks to transform the way that companies and their employees
engage, communicate and collaborate with clients, partners and one another.
Leveraging the industry's first Social Middleware platform, Socialware's
technology allows companies to transform public social networking sites
like Facebook, Twitter and LinkedIn into enterprise-grade channels within
the framework of their existing business processes. You can find out more
about Socialware at www.socialware.com, as well as on Twitter: @Socialware.
You can also read their blog: http://blog.socialware.com/
For more information contact:
Mickey Nelson
Email Contact
651-214-4472
