LOS ANGELES - (Business Wire) Los Angeles based non-profit, the Green Youth Movement (GYM) has found the perfect fit, summoning fashionistas and greenies across the globe to THE GREEN INITIATIVE: A Humanitarian Fashion Show on Saturday, March 20, 2010 at Sunset Gower Studios in Hollywood, California, at 1 p.m. Paired with Los Angeles Fashion Weekend, the carbon-neutral catwalk will showcase exclusive collections from eco-friendly designers to extend awareness on how to live sustainably. Run by green teen Ally Maize, the Green Youth Movement plans to make eco-conscious living more accessible by inviting America’s youth to an event that proves living green can match any outfit. Models will be adorning the environmentally conscious designs of Emily Factor, Lizzie Parker, and Lindee Daniel. Each garment has been produced in the United States, using only the most sustainable materials and made with the environment and people in mind.
“Fashion is such a big part of youth culture and serves as an ideal means of raising global awareness of sustainable living,” says Maize. “We hope THE GREEN INITIATIVE gets people excited about being green and making environmentally conscious lifestyle choices.”
Proceeds from THE GREEN INITIATIVE will go to the Green Youth Movement’s conservation projects, including The GYM Garden in Every School Project. The Green Youth Movement also plans to expand on their conservation efforts by donating a percentage of the fashion show proceeds to CarbonFund.org’s Genesis Forest Project and The Million Trees LA Project.
THE GREEN INITIATIVE is open to the public. Tickets are available for purchase at http://gymfashionshowtix.eventbrite.com.
About The Green Youth Movement:
The Green Youth Movement (GYM) is composed of students who are concerned about the environment. As a Los Angeles-based nonprofit organization, founded by Ally Maize at the young age of 15, GYM aims to educate kids and teens about environmental awareness, green living and sustainability. Collectively, this age group can make a big difference in reducing environmental impacts for a brighter, greener future. For more information and/or to get involved, please visit www.greenyouthmovement.org.
For media inquiries and/or to arrange an interview, please contact Jessica Lieu at 323-937-1951 or Jessica@tylerbarnettpr.com.

Green Youth Movement
Jessica Lieu
Media Representative
Ph. 323-937-1951
Jessica@TylerBarnettPR.com